Game series on the second: Why the game attracts tens of millions of players?

Game to play and freedom of mind--why does the game attract tens of millions of players?　　What is a game? The game here is about video games, which are displayed in a PC, cell phone, TV terminal, and a computer program that tells a story, and a player plays a role in the story.　　This kind of leisure and entertainment, obviously different from the "drum Pass Flowers" and "stone, scissors, cloth" and other traditional games. Game is an activity, in a specific time and space to unfold, the game shows a clear order, follow the widely accepted rules; the mood of the game is rapturous, dancing, relaxed and happy. The game's order and rules embody the role of the game. And the game brings the joyful mood, then manifests the game the entertainment function. Enlightenment and amusement are the unity of opposites in game activities. In entertainment, there is an undeniable enlightenment. This kind of education and entertainment function of the game, whether in the traditional game or in the video game, exists.　　But the traditional game has no material utilitarian, nor is it necessary for the times. Modern video games have developed into an industry and become an important part of the spread of the Internet. It goes without saying that the modern video game industry has the obvious material utilitarian, also becomes the leisure times need. Contemporary China many IT elite, Shing rich, are relying on electronic games to start.　　It is this material utilitarian drive, it also highlights the role of the game and the role of entertainment, but also strengthen the game's social impact, we can not but arouse our attention.　　What does the player get from the game? August 2009, NetEase celebrates "dream West Tour" at the same time online number reaches 2.58 million. 2009, a variety of network games, while online number of hundreds of thousands of people, and other online games active users, up to millions of of the public is not surprising.　　Why does the game attract so many players and what does the player get from the game? The fundamental problem of life is survival and development, which is simply called "Life". People in life have a goal to pursue, to play their potential ability to achieve the desired achievement. In the reality of social environment, some people have reached the goal of pursuit, the realization of personal ideals, and achieved certain achievements. However, due to various complex social reasons, some people did not achieve the goal, failed to achieve their own ideals.　　And a considerable majority of people, in the real life, are difficult to achieve their ideal state. In this way, the latent desires and needs of the people are suppressed, forming a restless inner "life stream" without definite direction. The flow of life needs to be released. and the real social environment with strict organization, according to certain rules and order operation. Modern individuals, whether in politics, economy or science and technology, can not freely open, the release of life is bound to be affected, especially the intense agitation of the youth energy of the non-group-type outbreak, it often emerges to the video game. Another, the inner life is a kind of unspeakable psychological state, it is difficult to communicate directly. If it is not conveyed, it is often through a metaphor or a symbol that the game becomesFor the spiritual habitat of these people. Apart from the ideal failed to achieve the formation of the main body of life, the fierce competition in all walks of life constitute a living pressure, the loss of life on the road brought about by the confusion, will strengthen the inner life of the flow of the frequency and intensity of video games. In the game, the player not only found a depression in the inner life of the eruption mouth, and found a novel world.　　This novel world is transformed into the aesthetic object, beyond the real world of the old me, shaping the virtual world of the new me. As above, the flow of life in the game release and eruption, is the game to attract players the root cause.　　This point can be clearly interpreted, the game industry reports over the years on the various statistics on the players. Recent years ' statistics show that the age of Chinese players Group, 85% between 17 years old to 30 years old, 20-year-old accounted for 45%, academic high school to the largest of 85%, Junior high School only 10% or so, its income 90% above monthly 3000 yuan, including no income 23%, 500 yuan below 20% In the occupation, the students accounted for about 40%, other business, IT industry, production personnel, management personnel accounted for about 10% respectively. [note] The mainstream of this group, has not yet the new or inexperienced, is struggling for survival and development, they are young, just embark on a job may not adapt, or work frustrated with full of confusion. The flow of life in the hearts of these people is very strong.　　There are vulnerable groups, and their reliance on the game may be more intense.　　Third, the game should guide players to actively play the game is the inner life of the release and eruption, or the real world life in the hope of not get, but in the virtual world of the network game to get the sense of achievement, which is the real world repressed mind, in the virtual world free release. The release and eruption of this kind of life, the freedom of the repressed mind is not unfettered in the virtual world, he must follow the game order and rules, players can not exactly according to their own wishes, how to do. He must live in the virtual world according to the rules of the game, which is the role of the game. In other words, the order and rules that embody the theme of the game are the concrete embodiment of the role of game enlightenment. If the game order and rules guide People's life attitude is positive, then the effect of the game is positive. If the rules of the game guide people's attitude to life is negative and gloomy, the effect of the game is negative.　　A great deal of facts show that the subtle influence of the game is undeniable, and the role of the game enlightenment can not be neglected.　　To see and acknowledge this fact, out of the healthy growth of future generations, in view of the construction of a harmonious society, the content of the game must be reviewed, not allowed to sexually violent reactionary game content, pollution of our spiritual world, the Government must strengthen the management and supervision of the game. In the game, players gain the freedom of the mind. In the freedom of the mindPlayers are also being enlightened. This kind of enlightenment is not only imperceptible, but also the smooth and silent personality molding.　　It should be fortunate that we recognize the nature of the game and embark on the development of the game industry.　　[note] Data synthesis China Zhing game work, 2008 and 2009 "China Game Industry Report" Author Introduction: Wang Hongyu, more than 30 years of working areas: computer and network applications, enterprise and industry management, in recent years committed to the creative industry cognitive research. BEIJING Jade Bird Group is currently the editor-in-chief of the Science and education Electronic publishing house, Beijing Institute of Innovation Research, Beijing Creative Industries research director. After retirement social part-time, China Software Industry Association Education software Branch vice chairman and Secretary-General, China Publishing Workers Association, vice Chairman of the Game Publications Committee, the National 863 Plan Game Technology Development Strategy Group member, China Electronic Commerce Association Expert committee member, China Market Association creative Industry Expert committee Vice Chairman　　, Vice chairman of the Committee of Experts on Creative Industries of China Market Association, as well as visiting professors from Capital Normal University, Beijing University of Posts and telecommunications. 1951 out of Beijing North gongs and Drums Alley Primary School, 1951-57 study in Beijing Normal University attached to the secondary school, 1957-63 graduated from the earth Chemistry Major in Peking University. 1975 started computer applications, engaged in geochemical prospecting data processing and mathematical geology work, won several provincial and ministerial level Science and Technology Achievements Award. 1983-87 Metallurgical Southwest Metallurgical Geology Institute Director, was awarded the State Council Gold Work Conference award, the assessment was promoted to senior engineer.　　1988, China University of Geosciences (Beijing), in addition to lectures, as the Director of Science and Education Development Department and school Production Management Office director, 1996 engaged in computer Internet training. He has taught the application of multivariate statistical analysis in geological work, the principles and methods of geostatistics, the principles of management and modern methods of administration. In the university to set up lectures, written by the "Contemporary Science and technology development and its impact on the economy and society", "China's computer network status and Prospects", "creative industry origin and response," such as more than 1 million of words handouts. As deputy editor-in-chief and the actual soliciting contributions, uncorrupted and validated the primary and secondary school "information Technology course" teaching materials, published in Tsinghua University Press 7, Science Press Publishing 8 copies. In recent years should be contributors, in the "Guangming", "China Education newspaper", "Software World", "software Engineer", "High-tech and industrialization" and other newspapers and periodicals, written in education software, network education, electronic publishing, digital entertainment, creative industries and other articles Baiyu.　　Dozens of participation in domestic and foreign academic conferences and invited speeches. E-mail:wanghongji@sohu.com