Gao Xiaodi: Precision marketing is not to tickle netizens

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With the rapid development of the Internet, pure advertising "recklessly" it is difficult to deeply rooted in the hearts of people. This means that "forced indoctrination" has lost its original meaning. Similarly, the audience receives the information to be more and more fastidious, the enterprise to the marketing model put forward the increasingly harsh request. Offline and online, how to better interact, how to let netizens buy, this is not a universal net can solve the problem. Only integrated marketing, can be accurate publicity.

Some people say that marketing has tens of thousands of navy, public opinion is also a problem? Indeed, 2011, the achievement of the BH Fengjie, achievements of the shocking moon, the achievement of sharp brother, the achievements of the beast, but the Navy is not a regular army, the real Guide to the network course, but is a real integrated marketing, Integrated marketing to do enough planning, the Navy can play his role. Otherwise, it is difficult to form a concerted force.

About Precision Marketing, Mituta integrated marketing as an established digital marketing company, has a five-year PR experience, in the marketing publicity has a certain authority, the reporter interviewed the rice map related to the responsible person, consulted about the strategy of precision Marketing

Problem。

Reporter: Hello, Mr. Gao, excuse me, what is precision marketing? is not to cater to the boring psychology of netizens on the line?

Gao Xiaodi: Hello. How to say that, boring psychology is indeed a breakthrough point, but only to cater to boredom, it is only to the netizens tickling, netizens happy smile, but also to the user psychological engraved? In my opinion, precision marketing is the product of integrated marketing, is the planning plan.

Journalist: So, what kind of conditions do you need to be able to strategize?

Gao Xiaodi: Although the threshold of internet marketing is very low, but the threshold of precision marketing is very high. Take the meter, we have a lot of marketing channels, including soft marketing, media marketing, Community marketing, blog marketing, video marketing, question and answer marketing, event marketing, Crisis PR and so on, but the channel is the protection, the real think tank, is the fundamental strategy, we do planning before, to understand the customer's expected objectives, To conduct market research, to understand the industry network Word-of-mouth, and so on, only professional planning, to protect winning.

Reporter: According to your meaning, accurate marketing can guarantee enterprise winning? Is there a risk in this marketing?

Gao Xiaodi: That's a very good question. The network itself is only a medium, no good or bad points. However, its power is infinite, the use of just right, is to force, not in place, or the direction of any deviation, may be the difference between the thousands of miles. Therefore, precision marketing, nor is it accurate, any marketing company, it is impossible to pack a ticket that precision marketing is hundred percent to the force, can only say that unlimited close to expectations, and even unexpected miracles. However, as far as the integrated marketing experience of M-map is concerned, as long as the preparation is adequate, the network is very strong.

Journalist: Thank you, Mr. Gao's candid interview.

Precision marketing, is the sharp nail on the marketing, is the best choice for corporate brand development. However, how to avoid the misunderstanding to the netizens, you need enterprises in the selection of marketing agencies, fine selection. "The network" long its repair far XI, precision marketing needs to go up and down and searching!

This article by the M-Map integrated marketing Gao Xiaodi Accept interview Collation: www.ebwl.net Copyright: M map Integrated marketing all, reprint please keep the link!