Gaoliangju: From funny small police quickly popular learning hype promotion

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Today continue to talk about the topic of speculation, before I an article on the hype of the word was scolded yelled, so I am very surprised, more of a militant, to catch up to my blog abuse, let me worry unceasingly. But perhaps to some extent, this also indicates that the case's information appeal is very accurate. Of course, each of us like to judge one thing with our own liking, so it is not very difficult to be doomed to network hype. So when I narrate these cases, I try not to be as subjective as possible and to avoid the "righteous" who are outraged. I love you, my God, under the bricks to keep people ah, the house has been home, although the space is not big enough to live, no need to give the brothers a brick. Thanks thanks.

In addition to some of the industry's obsession with SEO friends, highlighting a long time still suggest that SEO is only a small part of the network marketing, too persistent and not uprise, SEO is bound to have a weak day, then we do? So do not put all the treasure full pressure on the SEO, it is very effective, but not omnipotent. In fact, usually a large web site in the process of network marketing, in addition to SEO there are many other ways and means, of course, including the upcoming network hype.

In the past two days, a very interesting video online quickly in the major video sites red, most of the site is based on the "Sister Lin's < I love rice rice > program of Super Funny Small police" as the title, everyone saw this video is laughing unceasingly, followed by the small protagonist also quietly popular.

Of course, this video from TV programs, people placed on the Internet may also be unintentional behavior, they look like fun to upload to the Internet, but also do not rule out the possibility of human operation, such as television for hype, or children's family opportunity to hype children, are possible. The situation does not go to explore, but the funny small police popular reasons for analysis, which is conducive to our formal operation of the network hype process for reference. Generally speaking, this hot video can provide us with the following ideas:

The contrast and the funny

People generally for those more peculiar or funny things easy to generate interest and memory, in the traditional sense, the police are majestic appearance, so when the two children wearing a police uniform just an eye-opener, laughter unceasingly. When the little girl later saw "The criminal", incredibly quickly frightened to cry. This childlike innocence has completely overturned our daily thought of the police inherent image, all of a sudden it was a laugh. Therefore, if we carry out packaging hype a case, we must plan to compare with strong contrast or characteristics of the storyline, do not fall into the cliché.

Second, the plot is simple do not procrastinate

The plot of the whole video is very simple, will not let people look very puzzling. Such videos are very good for spreading online, because netizens in the process of reading and receiving network information, are in a very short process, the expression of the network determines people are more willing to accept simple and crisp information, too complicated and complex plot, most of them are difficult to popular on the network.

Of course, it is undeniable that the plot of the video itself is not perfect, the pursuit of simplicity is correct, but too simple there is no conflict, it is a slightly deficient place.

Third, the natural occurrence does not add the setting

In this video, it is obvious that the two small Wanderers are arranged for the performance, of course, because it is on the television program, leaving the artificial traces are obvious. From this point of view, we speculate that, in general, the event of a popular network more like the natural occurrence of the more likely to hype success. Whether it is a certain door or some network reds, the initial setting of hype plan, as far as possible to show that the progress of things is natural occurrence, no human intervention. Otherwise most people will have the feeling of being cheated, but in fact, most of the network hot events or reds are not just accidental phenomenon, behind a strong push hand team support.

Four, either humorous or sad

The storyline needs to be able to infect the viewer's emotions, generally speaking, there are two types of impressive storyline, either humorous or sunny, or sad, but science shows that making people laugh is easier than making people cry, maybe a word can make others laugh, but it's hard to say a word that makes people weep, In the film and television drama, the sad plot also needs a lot of drama contrast, rendering for a long time to do. So we are accustomed to the network hype when the use of relaxed humor humorous storyline, this can be universal.

Actor performance is very important

Whether it is a performance that can be realized, or an unknown "performance" in the case of a master operation, all require the protagonist's performance talent is very in place, for the funny little police video, the girl's performance is very successful, and the next little boy did not cooperate well, when the little girl shivering, the little boy incredibly secretly laugh, Destroy the whole contrast of the funny atmosphere. If the little boy can cooperate with the same fear, the whole contrast effect is even stronger. But I have to admit, the little boy is very cute, very handsome.

In the analysis of this case, not a complete exposition of the various elements of speculation, but the case itself can explain some of the characteristics. So maybe someone will think I did not elaborate in place, explain why in this, lest misunderstand. In the future will continue to choose a variety of cases for analysis, will eventually form a system to improve the analysis of ideas, please look forward to.

This article by the Hundred Mei Net @ Gaoliangju provides, the website http://www.baimei.com, welcome reprint or communicates with me.