Generation Y: Most active mobile users

The Forrester report shows that if you are a 24-32-year-old American, then a smartphone, you or even a laptop with a flatbed may be your outfit. On average, everyone has 268 Facebook friends, like the peak of the Internet activity, is most likely to have multiple devices (including smartphones, tablets, PCS), but also adapt to the fastest mobile.

Gen Y uses smartphones for interactive, communication, and business ratios of up to 72%, of which 25% have tablets, compared with just 19% of people across the US.

The Gen 29% generation says they have iphone,20% 's Gen Y generation with Samsung smartphones, especially the Galaxy S series. And the United States is actually Samsung Market share (24%) the highest, LG and Apple Flat (18%), Motorola ranked four (12%), the fifth HTC (8%), the BlackBerry/Nokia (5%).

Generation Y is the most active mobile user

Now it's about how people use their smartphones, almost 100% of y generation One months only send an SMS message, 70% of Gen Y will use smartphones to send and receive mail, view news, sports, weather reports, log on to social networks, and most Gen Y will use it to listen to music, play games, and shop.

And the older Generation X and baby boomers are sending more messages per month on their mobile phones, but any generation will not compare with how often gen Y uses smartphones. What do we get out of this data?

Business brands, mobile developers, social networking workers and marketers should be aware that your biggest customer base is focused on smartphone users under the age of 40, and that the more mobile services, such as mobile shopping, mobile research, and mobile payments, continue to subdivide the market with a growing number of Gen Y users, and gradually penetrate into our daily life.