Global Internet enters post-American era

The "Kun and All Nations map" passed into Japan and copied and painted

More than 400 years ago, the Chinese did not have a decent map of the world, only the imagination of China's relations with the world-China in the center of the world, surrounded by the sea, the sea is dotted with scattered islands, these islands are the eyes of the Chinese foreign. That's what the Chinese view of the world was like.

In the 1602, a missionary from Italy, Matteo Ricci, produced the first Chinese version of the world map, known as the "Kun and the whole of all nations." "Kun and the whole nations map" 1.52 meters high, 3.66 meters wide, by 12 similar to a screen-like bar. In the explanatory text of the whole map of the world, Matteo Ricci made it clear that it was a sphere.

The word "Earth" was first proposed by Matteo Ricci. In ancient China, it was generally believed that "the sky is like a Zhang Gai, place like a chessboard", we are in the "place" is "the world." This "Tian Yuan place" view of the people, and even affect all aspects of life, such as the ancient currency is cylindrical, the ancients pay attention to cylindrical, and so on.

In his notes, Matteo Ricci described the idea of the Chinese at the time: "They think the sky is round, but the ground is flat, and they believe that their country is in its center ... They cannot understand the assertion that the earth is spherical, made of land and sea, and that the nature of the sphere is Woold. ”

Matteo Ricci the world in this picture is vast, China is neither in the middle of the world nor does it look very big. The whole map of the world of Kun and all nations causes the Earth view to subvert the view of heaven. An unprecedented world that unfolds in the eyes of the Chinese.

This is the original version of China's world map, and until today, our world map is basically like this. Ricci opened the Chinese cartography model, its horizontal version of the design has been used to date.

In fact, the map on paper embodies the world view in the mind. Looking at the world from another perspective, not only will there be different cognition, but also will produce different behavior.

For example, what happens when we put a horizontal map on the vertical? On the vertical map, the United States is in the north of China, not the east. The Arctic becomes the center of the world.

Let's take a closer look at the Earth, the Earth is made up of six plates, and the position of the sea and land is constantly changing. The crustal plate does not move at all times, the displacement of the fault is also the dynamic stop, usually a few years before moving a little distance, the most instantaneous displacement of large earthquakes.

Geologists believe that, after about 50 million to 200 million years, the continents of the Earth's surface will converge into a super continent. This is a large scale displacement, is the plate displacement. The birth of the New world is characterized by the edge into the center. When the next super continent, known as the AMI Super Continent, emerges, its central point will be roughly near today's north Pole.

After the great earthquake there must be displacement, to see China's reform, but also a process of turning the edge into a center. Coase wrote a book for China before his death, and interestingly, the Chinese name and English name of the book are not the same, English is called "How China became capitalist", and Chinese called "Change China".

China has undergone two reforms in the past 30 years, one that has been launched and guided by the government from the top down, one that has been reformed by the grassroots from the bottom up, and the marginal revolution. The four marginal revolutions of China's reform in Coase's eyes were: rural contracted, self-employed, township enterprises and special economic zones.

The internet is actually the fifth frontier revolution in China. The development of Internet in early China was led by the industry department, which ensured the development-oriented thinking in the pioneering stage. "First development, after management" concept and regulatory path, created China's internet age.

We emphasize that we have to look at the world from another angle, and there are two world views: the atom and the bit. This was pioneered by Negroponte in digital survival, who said that the basic elements of our society were being transformed from atoms to bits. He told us: to move bits, not atoms. In other words, we face an economy that loses weight: Exchanging intangible information, services, intellectual property rather than tangible goods.

When it comes to atoms and bits, there is a profound paradox: the contradiction between the slow-moving atoms and the rapidly changing bits. PayPal gangster Thiel said: "We want to fly the car, but we get is 140 characters." "Here the 140 characters of course refer to Twitter.

Boeing 747, the first flight of 1969, is still the main force for long-range flight. Cars use less petrol and are safer, but still can't fly, no revolutionary changes compared to 100 years ago.

Bits are not. 30 years ago the mobile phone was as big as a brick, and it started to be small and light 6 years ago, but it was still a mobile phone. Today it is a camera, a radio, a television set, a credit card and a health management device.

If the atomic world changes so slowly, how can we use bits instead of atoms, or bits to change the way we use atoms? This is the rich soil of innovation. From the newsroom, the classroom to the consulting room, the displacement from atoms to bits occurs. BITS will never replace cars or airplanes, but it will change the way we use cars or airplanes.

The inventor of the long tail law Anderson the paradox from another angle: "The atom is a new bit, and the bit is the new atom." "The campaign is applying the innovative model of the Internet to the atomic world, making specific hardware manufacturing a hot spot for disruptive innovation," he said. Silicon Valley star investor Mark Andisson that software will eventually swallowed everything, and that specific hardware devices can be replaced by software applications, making software a hot spot for disruptive innovation. Both trends exist simultaneously. The former is to apply the software innovation model to the hardware, that is, the hardware is soft;

We see the bits of atoms and the atomization of bits. Under the shock of two strands of power, there were two very big changes: technology changed business. Gao Hongbing, vice president of Alibaba, points out that what we are now facing is an industry that is electrically-commercial, consumption of the main body to form a black hole, from the inside to the absorption of various industries, from the media, advertising, telecommunications, to logistics, retail, transportation, catering, tourism and so on, will eventually come to manufacturing, real estate, finance and energy. There's a big trend here that we've been spending through the Internet revolution, but we now need to revolutionize our productivity through the Internet.

The second change is that business changes life because we want to be happier, healthier, and better quality of life. The driving force comes from the vast majority of netizens. The Boston consulting firm predicts that Chinese netizens will reach 700 million in 2015, twice the sum of the US and Japan, with a penetration rate of more than 50%. Now we have 600 million PC netizens, 500 million mobile internet users, 300 million online shopping crowd, the net buys the crowd surpasses the Anglo-French German Italy four countries total population. By the end of 2013, China overtook the US as the world's largest online retail market. From 2006 to 2013, the compound growth rate reached 90%.

Everybody knows just past double 11, Alibaba refreshes turnover to 57.1 billion. If you draw a double 11 national network traffic map, about 80% to Zhejiang engine room. There is a very interesting post on the internet called "How to explain to Uncle Sam ' Double 11 '", compare the shopping festivals between China and America: Americans snapping at physical stores, we kill on Taobao and cats, and the American family, we only send the so-called chop-hands party, which is women; the Americans are waiting at the shop Gate 0 o'clock Our young people are hiding in bed at 0 o'clock with their mobile phones, their shopping carts are easily filled up, our online shopping carts are always dissatisfied, they spell physical strength, we rely on wisdom.

This exaggerated contrast shows that we have come to the "post-American era" of the Internet. The world's Internet planet Map has two big nebulae, China and the United States, and the rest of the scattered stars, such as India, Japan and Russia. Overall, the global Internet is now divided into two big chunks, the old continent of the internet and the new continent of the Internet. The old continent is North America, Western Europe, Japan, the new continent is Asia, Africa, South America, Russia. Internet penetration rates are 78% in developed countries, only 32% in developing countries, and more than 90% of people have not yet used the Internet in developing countries.

In this case, Internet governance has become a global concern. The World Economic Forum Studies global Internet values, beliefs and practices, drawing four insights:

New networked countries dominate the new world;

The global culture of the Internet is forming, for the expression of freedom, privacy, trust and security, users share similar values and attitudes;

Users want everything: they do not think that freedom of expression, privacy, trust and security are mutually exclusive and need to be chosen from among them;

New networked countries have more liberal attitudes and more innovative behaviour, such as more support for freedom of expression, wider use of social platforms, and older internet countries that are more conservative in their traditional Web applications.

In general, the new world of the Internet plays a decisive role in the old continent.

(Responsible editor: Mengyishan)