Gome 2013 net profit 892 million year-on-year growth of 222%

[Summary] Gome's performance growth is mainly to promote the line under the development strategy, to adopt multi-channel business model. Tencent Science and Technology (Fan Yong) gome (micro-blog) (00493. HK) today released its 2013 annual performance report showing the company's revenue of 56.4 billion yuan last year, an increase of 10.83% per cent, and a net profit of 892 million yuan, an increase of 222.53% over a year earlier. The report shows that Gome's performance growth is mainly to promote the development of the line under the strategy, change from the site management, supplier management, physical store management as the main mode, to the commodity management, customer management and multi-channel mode of operation. In the store, Gome last year for a number of stores for the Super store renovation, such as the provision of WiFi Internet services, users can be the site-wide parity, promoting the shop turnover. At present, Gome listed company part of the new stores 93, close 126 stores, listed company stores (including large and medium electrical appliances) up to 1075, covering 260 cities nationwide, unlisted company stores 510, the overall Gome group stores up to 1585, covering 428 cities nationwide. As a result of large-scale procurement, as well as with suppliers to adopt underwriting, customized products, in the adjustment of high-end products and low-end products in the procurement ratio, the operation of a single shop quality has been further enhanced. The announcement showed that Gome's 2013 growth reached 13.7% per cent, above the industry average, and that the total cost rate was lowered from 18.2% in the same period last year to 16.6%, by means of leasing and rent-back. Benefited from the increase in supply chain efficiency, as of December 31, 2013, Gome Cash and cash equivalents of about 9.016 billion yuan, compared with the same period last year, a substantial increase of 7.067 billion yuan 27.6%; To achieve the operating cash flow of RMB 1.995 billion yuan. Gome said that the future will be in the "offline entity shop + Online Dealers + Mobile terminals + social channels," based on the operating model, relying on low-cost and efficient supply chain for performance to provide power. Including the establishment of a full channel low-cost benchmarking, as well as the whole category, the entire specification section, the full price segment of the commodity competitiveness. In the home appliance industry to establish a logistics service benchmarking: That is, two-day, precision delivery, send Ann synchronization, etc., to improve the home appliance industry in logistics services in the competition threshold.