Gome buys Dalian Aerbin to the end

Absrtact: The Gossip object of the Dalian Altai gradually surfaced. Yesterday, two large sports media have disclosed that the United States and the group's contacts are nearing the end of the agreement between the two sides, the United States will be the overall acquisition of the latter, and the team moved out of Dalian, the overall relocation

The "Gossip object" of the Dalian Altai gradually surfaced. Yesterday, two large sports media have disclosed that the United States and the group's contacts are nearing the end of the agreement between the two sides, the United States will be the overall acquisition of the latter, and the team moved out of Dalian, the whole move to Beijing.

It is understood that Gome and Altai group in the World Cup has been a few rounds of low-level contacts, this month, 19th, Gome Group vice president with a team to fly to Dalian, with the Zhao Mingyang Group chairman of the in-depth exchanges. Gome plans to buy the Aerbin club as a whole, if the acquisition succeeds, will Dalian Aerbin team relocated to Beijing, in the next year to become Beijing's second super team, and Beijing national security to carry out the city contest.

However, Dalian Aerbin because it is not acceptable to leave Dalian, the United States to invest in shares or gome investment as a Crown sponsor two programs. But Shang, general manager of Dalian Aerbin Club, said, "If the other side insists, we have no way, after all, people have to make sure to live."

This is not the first time Gome has been involved in the sports industry. At the end of 2009, the Investment Group (Gome Group parent company) invested in the establishment of "Beijing Gome Rui Sports Products Co., Ltd." specializing in sports, science and technology sports, extreme sports, fashion sports and outdoor sports and sporting and sports leisure supplies sales and services. At the beginning of the following year, the first flagship store of the Gome Rui Sports goods was completed and trial in Beijing.

At that time, some analysts believed that the Gome department in the electrical business outside the development of sporting goods retail business, on the one hand by the sporting goods market and the broad prospects of the industry is far higher than the home appliance industry profit margin attracted; Will be Dalian Aerbin revenue under the United States, because of the popular sport of football has won a lot of eyeballs, but the future of how to operate the club out of the mire, or even to promote brand awareness, are urgent to consider the problem. At present, through the store adjustment, Gome has been out of the mire.