Gome Electric Platform Gome Online announces expansion of open platform

Abstract: This afternoon, Gome (micro-bo) electric platform Gome Online announced the beginning of a massive expansion of the open platform, and the settled merchants launched the first year of free Commission strategy. Gome Online claims that the open platform will be created as a Chi electric platform. It is understood that this

This afternoon, Gome (micro-bo) electric platform Gome Online announced the beginning of a massive expansion of the open platform, and the settled merchants launched the first year of free Commission strategy. Gome Online claims that the open platform will be created as a Chi electric platform.

It is understood that the open platform to launch the investment target is divided into core strategic partners, well-known brand official flagship store, KA and ska level shops, ordinary shops four levels, from the management and qualification on the further subdivision and deepening.

In order to attract business, Gome online open platform launched the "First year without Commission" investment policy: all the business before December 31, 2014, and meet the requirements of gome online business, you can enjoy the Gome online "First year free commission" preferential policy, this is the first time in the electric business industry.

At the same time, the Gome online open platform for the settled merchants set up a "threshold" for the "first-year free commission" policy of the settled businessmen put forward a request. First of all, we must ensure that the price of sales is lower than that of other electric operators, and secondly, it is necessary to have sufficient scale of operation and third, to have a comprehensive service guarantee;

Gome online officials said that in addition to the power in areas such as home appliances, Gome electric business platform also needs to introduce more categories through an open platform. And this time around the open platform partner Investment, covering the digital, office supplies, maternal and child supplies, home appliances and other categories.

The number of mobile-activated users reached 8 million in the first half of the year, up to 25 million by the end of this year, and turnover has now risen to 20%, according to Gome's online data. Guixian, Gome's online chairman, said the mobile end would be a new breakthrough for Gome online.

Shangui said first, Gome online is currently in a professional platform for the main task of the rapid growth period, its positioning is to build a vertical appliance business as the core of the entire channel of goods and services platform. To this end, Gome online with the mobile terminal integration of O2M full channel retailer model, integration of resources to provide consumers with a full shopping process of a good experience.