Gome hundred stores 1 billion yuan commodities let market

There are numerous electric dealers in the price war after a day after the curtain, as sitting in the country hundreds of entities store Gome and Suning, and Beijing East launched a day of melee, ultimately, each other to call the perfect curtain.

And the price of the line on the different, offline real store price war is also a hair-trigger. From Jiangmen Gome and Jiangmen suning and other household appliances business, the news, in late this month, including the Jiangmen United States and other "hundred stores daqing" activities will be fully launched, Gome said it will invest 1 billion of hundreds of power plant home, to achieve collective let consumers.

Pinch "price" vengeance but customer response is mediocre.

As early as 14th, the internet about the east of the price of Su Ning's news spread numerous, including jingdong related person also through micro-blog and other ways to spread "you dare 1 yuan, I will dare 0 yuan", "low price" information, to lift consumer consumption impulse, so many consumers on 15th before 9 o'clock on the front of the computer, Expect to be able to gain in the price war of the merchant.

"I was almost on the internet all morning, but at the end of the week, I didn't buy a desirable item," he said. "Ms. Wang is a frequent shopper on the Internet.

Ms. Wang said, see a few big merchant's price information, this thought the business let space will be very big, did not expect to search the Internet, but found that there is no very big difference, the heart of the "surprise" also disappeared.

Compared with Ms. Wang's disappointment, Mr. Xu, who is preparing to decorate, expressed his regret before the war, saying, "If the price can be postponed for some time, then the home appliances can be decorated." However, by the afternoon of 15th Jing Dong, Su Ning and the United States, Mr. Xu said "no regrets."

Gome from behind to price "dark horse"

Before 15th, the price of electricity on the line about the hottest noisy is jingdong and suning, and the rising star of the United States, while silently preparing to deal with the upcoming price of the electricity business, but after a day of the price of blood, three major electrical business performance is gradually clear, More focused on the price monitoring of a website real-time broadcast three-party price war, and according to the three-party sales monitoring statistics, reached the "Suninlio, gome into a dark horse" conclusion.

The site shows that as of 15th 5 o'clock in the afternoon, suning than jingdong high prices of large household electrical appliances have 297, accounting for more than 25%, Jingdong prices than suning high goods 475, accounted for 41%; the remaining 34% of the goods are the same price. However, it is noteworthy that the United States to become the price of the ring of the Dark Horse, the same day in the field of large household electrical goods prices are much higher than the proportion of East and Nanjing.

Reporter yesterday from jiangmen gome to understand, as of yesterday 16 o'clock, only Jiangmen gome, online orders of consumers reached nearly 70 people, its data far more than usual 2~3 times.

Real Store price war is also synchronized

Although the online price is lively and extraordinary, but under the line, excluding Jingdong, whether it is Su Ning or gome, its competition for the market is also very fierce. Reporter yesterday from jiangmen United States to understand that, starting from 24th this month, Gome Hundred stores Daqing will be fully launched, Gome will be from more than 180 stores to pick out 100, combined with hundreds of home appliances brands to invest more than 1 billion yuan, the collective let consumers.

According to the introduction, in the Gome selected 100 stores, Jiangmen Gome 10 gate stores were all selected. Lure, general manager of Jiangmen, said it would include color TV, air conditioning, ice washing and other new products, boutique prices will be lower overall, special, direct-supply machines and other preferential products will account for more than 60% of the total merchandise, including large screen 3D TV, smart phones, energy-saving air-conditioning, luxury refrigerators and other prices average decline of more than 20%, the highest decline of 50%

And members are expected in the afternoon of 24th to evening, Xinhui, East Lake and other shops can also directly enjoy the internal staff price. And in Su Ning aspect, its suning national "The big Benefit war" also will unfold in the near future, and proposed the extremely low price slogan.

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Business Price key is affordable

Whether online or offline, for the common people, the most important thing is the benefits. Ms. Wang, a regular online buyer, said that while the electricity quotient was on the line, she found that many products actually showed "out of stock" status. Ms. Huang said, the same kind of commodity and physical stores prices will be different, but not all merchandise shop prices than physical stores to lower, encounter physical stores do activities, its price is also "a war in the end", it is also very affordable.

And according to the Jiangmen Gome General Manager Lure introduced, to Gome as an example, the current price of 9500 yuan, but in the upcoming hundred-store daqing activities, its actual price only 8500 yuan, the preferential margin is not inferior to the price offered by the electricity dealer. Lure that the types of goods and physical stores to provide a focus on both sides, although the impact is not too big.