After Taobao, Beijing-east and other electric operators to enter the net, Gome online also into the market. The reporter yesterday from Gome online learned that it has been planning the http://www.aliyun.com/zixun/aggregation/12330.html "> Web game Platform" Gome game has completed the final test, will be one of Gome's online channels, On February 1 11 o'clock officially opened the public test, the first phase launched 4 games.
"Web games will not be the main business, more to enhance the user stickiness, rather than profit." Gome Online spokesman Pengliang said in an interview with reporters.
According to the Analysys data, 2012 China's web game market users grew 36.4%, to 75 million people, is expected to 3721.html ">2014-year Web game market users will reach 100 million scale."
However, because the electric dealer on-line game often adopts the joint operation Way, the game difference is not big, the user in the electric quotient game's resident rate is very low.
"Joint operations only provide a traffic entry to the gaming platform, which is very easy to replicate." "Pengliang said in response to this problem, Gome online first on-line game, in addition to 3 paragraph adopted a common means of transport, a" who the main three "of the Web game, the first use of the exclusive agent of the way, that is, the first 5 months after the line, not allowed and other platform access. He also said that Gome online has been set up for the game channel dedicated game division, in addition to the exclusive agent, the future will also strengthen the game manufacturer's research and development cooperation, around the points for coupons, gift free gifts, preferential products and other aspects of the game implantation.