Gome Online Qingming Festival "Electric Business Eulogy" reflection on Industry development

Nowadays, the electric business enterprise is widely recognized by the consumer at the same time, because lacks the profession standard, the price is disorderly, the Post-sale service does not have the multiple factor restriction, has seriously affected the consumer to the network shopping The trust, also has restricted the electricity merchant own development. Due to the industry's current concerns, Gome Group senior Vice President, Gome Online Chairman Shangui first in the Qingming Festival to take the lead, and released the industry's first "the Electric Business eulogy", sharp measures to trigger the netizens and the industry onlookers.


reporter learned that, on April 1 9:47, Gome online official microblogging in the name of Shangui first, issued a main title, "Commemorate the dead you look forward to live we," The electric business eulogy, you can see that the full text of the group purchase site, vertical business, price war, industry status quo and the future development of deep concern and concern.


"If you let the price war to kill us all, leaving only one or two electric dealers, then can imagine, the birth of monopolies, there will be no ‵ consumer is God's argument." "In this electric business eulogy, both in the industry shuffle in the same industry to the regret of the situation, but also to the industry vicious competition and other undesirable phenomena of profound disclosure."


It is understood that in this about the electric business eulogy long Weibo issued after, caused a lot of netizens concerned with the industry widely discussed.


Netizen "Montage of Small D" said: Speaking of the real, electric business this bumpy bumpy road, every moment may have the enterprise dies, can survive will be better for the consumer service.


Entrepreneur Magazine commented: "The electrical business in the final, the need for profit" Gome online in the eulogy, said that each of the lost electricity Shangdou become the foundation of today's living electricity, but, hope to die less, live more. Everyone knows that there is no free lunch, whether from the wind or elsewhere to take money, sooner or later it will be. Electric dealers need to be profitable, need to be reborn, and need healthy competition and benign development.


"Chinese Entrepreneur Magazine"


"Gome Vice President Shangui First: Qingming on the eve of the electric business eulogy" Qingming Eve, Gome vice President Shangui first poetic, poetry ode to the electric business industry, very interesting, quite worth a read, and see: Ad April 2013, many friends have "died" days, is to withstand the long brutal price war slaughter, fell on this land, Vanish, they have the surname "Regiment", some surname "hang", but shuffle the gale, let all is a bit too late ...


"E-commerce those things" said: Gome Online A tribute to the dead electric business long micro Bo that is full of mourning and condemn, earn enough eyeballs, also triggered netizens hot discussion. And 4.18 is gome online store celebration Day, the entire April will also be gome online promotional period, the electricity quotient obituary at this time spreads, is to sacrifice farewell to the scuffle of the years, or with grief foil hope of a marketing.


, a Ruzenwang observer, pointed out that the article mentioned the false "price butcher", alluding to Beijing east, also mentioned last year, 815 "false price war", the intention of the attack to Beijing east.


in this regard, industry analysts believe that, although this behavior is suspected of speculation, but more willing to the heavy eulogy as a reflection. For any electric business enterprise, only from the user needs, customer value as the focus of competition, only to put more energy on the shopping experience, can promote the whole network to buy the market sustainable development, to provide consumers with higher quality online shopping services.