Gome posted a statement online, the original CEO Gao Xiang has been for personal reasons to leave this March 20

March 21, Gome Online issued a statement, said the original CEO Gao Xiang has been for "personal reasons," the departure this March 20, and this is only six months from his appointment.

It is reported that Gao Xiang formally replaced Guixian in September 2013 as Gome Online CEO. Previously, it worked for Dangdang, and in 2006 as a Cradle Network CEO.

In fact, Gome's executives have been in an unstable state since online:

December 3, 2012, Gome announced the integration of its Gome online mall and Bowser network of two major electric business platform, and renamed as "Gome online." Bowser NET founder Zhiquan, Handepeng as Gome Online CEO.

May 2013, Handepeng resigned, Gome Online chairman Guixian concurrently CEO position.

September 2013, Gao Xiang into the United States online. (Hanyang)

The following is Gome's online statement about Gao's departure:

The original Gome online CEO Gao Xiang, for personal reasons, has been on March 20, 2014 from the Gome Online E-commerce Co., Ltd. formally resigned, hereby declare.

Gao Xiang in gome during the online period, in the improvement of user shopping process, improve the efficiency of technology development and internal organization construction, a strong impetus to the company related work progress. Gome Online Chairman Shangui first to express understanding of Gao's resignation. He is particularly grateful for his many years of electrical business experience dedicated to Gome online, for the company's follow-up development, in many specific links laid a certain foundation.

Gao also thanked Gome online for its full understanding of its departure. He said that while leaving for personal reasons, Gome is believed to be able to continue to lead the way in the continuous promotion of the comprehensive experience of consumer online shopping.

Since the beginning of this year Shangui first put forward five strategies, gome online not only strengthen the supply chain in the field of household electrical appliances and logistics and distribution of the leading edge, in other areas also maintain a continuous dash posture. In the subversion of traditional marketing thinking, creating "315 consumption Golden Week", and achieved a comprehensive breakthrough in sales, Gome online will also be for "April store Celebration Month" to launch a continuous marketing initiative to the absolute advantages of home appliances as the core, with five strategic direction of the promotion as the basis for consumers to provide more abundant quality, Low-priced goods and a higher level of online shopping experience.