Gome to launch "three-day" service at the end of the year in 200 cities nationwide

Summary: Sales revenue and same-store sales continued for five consecutive quarters of double growth gave Gome no longer conservative determination. Beijing newspaper reporter yesterday from gome to understand that Gome will be the end of the country in 200 cities to launch a day Sanda (morning, afternoon, evening up),

Sales revenue and same-store sales continued for five consecutive quarters of double growth gave Gome no longer "conservative" determination. Beijing newspaper reporter yesterday from gome to understand that Gome will be in the end of the country in 200 cities launched "One Day Sanda (morning, afternoon, evening), precision distribution, delivery synchronization" services, 2016 expansion to more than 400 cities. This also indicates that Gome's future focus will be shifted to the line.

Gome President Wang Junzhou said Gome's future performance growth will fall mainly on the online sales and the same-store growth in two areas. Same-store growth competition low price, online growth focus on services. Wang Junzhou that low prices are the main factor for consumers to choose Gome. However, on the basis of low prices, gome by reducing procurement costs, to provide the ability to maintain commodity margins. Gome Quarterly reported that the same-store sales growth of 8.1%, gross profit margin of 18.2% higher than the industry's 15.8%. This has been gome for five consecutive quarters of continuous high gross margin growth.

Online in the field, Gome in order to attract more consumers to choose Gome online platform shopping, launched the "Day three, precision distribution, delivery synchronization" service. In the past, Gome decided to distribute in a geographical location. In the "three-day" and "precision distribution" service, customers buy goods can be based on their own time needs, selected specific door-to-door service time points. At the same time as door-to-door, Gome will also provide installation services synchronously.

At present, Gome in the country has 428 logistics warehousing and distribution network. Although Gome can release the compact warehousing advantage in the distribution, but Wang Junzhou said that changes in the distribution standards will increase the cost of gome, push to install the synchronization is still difficult to see. However, Gome has signed an agreement with 90% suppliers to guarantee services. Gome through the acquisition of a part of the supplier authorization to their own after-sales service team to achieve delivery synchronization.