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About website Promotion Experience (good text reprint, worth studying)
The key to whether a website is valuable is to see if it meets the needs of a particular audience.
If a website has no place to attract people, then how to advertise is useless,
Even if the number of visits to the site can be improved in the short term, once the propaganda is stopped, the amount of site visits will fall rapidly.
But if a good site does not promote the words, is tantamount to doing white, both when the beautiful, can be seen by others are not much, so a good website to do the promotion is not
Less choice.
[Preparation before website promotion]
1: Prepare a good domain name.
1. As far as possible within 5 digits (including), of course, not necessarily, anyway, to let users remember. such as http://www.52173.com (see a person)
2. Use the. com domain name as much as possible. Search rankings feel better. Particularly noticeable in Google.
3. My point of view: Do the Chinese language station is best to register with pinyin, do not ask why. Look at Baidu (baidu.com) is very good proof.
4. The security of the domain name, it is best to choose some authority of the Registrar, do not register in the agent there, registered in the agent there is not good, here is not discussed in detail.
5. Good domain name or the main domain name is best registered for more than 3 years, because Baidu in the formal standing Mao, will look at this information, he will think you will not quickly change careers ...
...
2. Website space is very important
1, speed open slowly, will lose more than 50% of the flow;
2, do not hang the window, the Bullet window code stronger, PV lower.
3. Do not let the search engine feel your site is slow, it works a lot, not so much time waiting for you;
4. Space selection: My law is: 2000IP under the virtual host, 10000IP under the VPS host, tens of thousands of users of the server.
3. Website program and publish the content of the site.
1. Does not seek the program function is formidable, but asks the procedure fast does not use the collection function, publishes the massive rubbish information, must hand-publish with the website topic closely related selection content
。
2. Content to be less and refined, and do the bottom tune optimization.
3. Please remember only: The basic starting point of optimization is not to be engine blocking station, the purpose of optimization is to increase the effective amount of engine included. After carefully doing the above points, your website
There will be precious initial traffic (I call it initial traffic for the site).
4. The Art of the website
The website art also must conform to your station type, now the website template everywhere is. Novice webmaster suggested to www.moban3.com. There are many beautiful templates available
You choose.
5. Do not frequent revision
Search engines will think that your site is unreliable; (a search will be done, one will turn the download, even you will deny yourself)
6: Brush flow, improve Alexa rankings
To get a bigger flow, you need to have traffic on your site. Oh, very contradictory. That's the way it is. The engine likes the big traffic, the high Rank website
。 The new station engine contains a small amount of poor, we can use brush flow method. I do not know what method to brush the station now? Recommended to use the latest brush flow method to open the brush
。
Points:
1, brush out the flow to be stable;
2, recommended to the Alexa ranking about 200,000, firmly can not brush out of the rank of 10W. Lest be Alexa closed. According to observation, Alexa does not care about 200,000 other than the site, on
If you paint the station, he will not punish you. So brush to about 200,000 safe.
7: Adhere to update content
With the content (true), with the ranking of the engine nature often patronize your site: The ranking close to 100,000 when only the number of pages Baidu should be able to reach 2~3 million. Modeling
To update at least 10 articles a day, up to no more than 800 pieces of content. You will find that every few days, the flow is turned over.
1. It is best to send original content;
2. If it is collected, the page does not publish directly, must make some changes and then publish.
For example: Change the title, Reflow, change the long title to a concise title and so on. The engine likes to be original, and the purpose of our doing so is to make the content that causes you to be
Original。
Don't be 100% clones. This is an important guarantee not to be closed by the engine.
[Website Design problems]
8. Add page title.
1. Simplicity in 20 words
9. Add descriptive meta tags.
1. To reasonably add meta tags, many search engines are ranked according to it.
2. Baidu more emphasis on and keywords tag, remember not to many, the key of the 35 is good. Remember not to repeat the keyword!!
3. And Google is more biased with: Description tags, description to meet the content of the site, preferably in 20 words.
10, in the Web page bold text (generally for the article title) also fill in your keywords.
11, to ensure that in your first paragraph of the text will appear keywords.
12. Navigation design is easy to search search engine.
(You can use the Hot keyword to stop the eye)
13. Website Navigation
Your site navigation should be easy to use. Make sure that new visitors are able to navigate through your site easily and quickly to find what he wants. (Site Map
Build tool V1.0), Dedecms already have a map, although not complete, but can be.
14. Headers:
Proper use of column headings (semantically, logically) can also produce unexpected results. H1 label is very important, try to use some website keywords.
15. Search box
If you don't have a search box, I suggest you better add one up and navigation is sometimes not enough. Adding a search box may take a long time, but if the site
The third-party search box, which is added to the Google search box, is fast. You can also have a dollar income!
16, do not need to guide:
All of your site on the "click here" to change, visitors will not click "click here" to understand the content, preferably with "Download webmaster."
"or" Archive every month "instead of" click here ".
17. Title & Alt Attributes
If you haven't used it, it's best to use it now and add it to the navigation page and all the pages. Here's a detailed description: Proper use of ALT and
TITLE Attributes.
18, the universality of the website
If you have some bad code on your site.
For example, setting the browser window size, opening a new page in a new window, and so on, may make visitors feel disgusted, and it's best to remove them
1. Check your station to see if the different browsers are normal.
19, do not use a large number of pictures to form the home page
1. Any search engine likes the structure is obvious, but does not like the page to make a piece of skin, lets the search engine not be clear your focal point.
2. Also take into account the network speed aspects of the problem, not everyone's network as fast as you.
20, do not make the homepage made Falsh
PS: The real search engine on the image recognition ability is very poor, home made flash, not only not conducive to search engine rankings, but also slowed to enter the homepage speed, in a
To the extent that your customers find you as soon as possible and set up a small obstacle.
21, do not put the navigation into the picture connection
PS: Because the search engine is a very large database, not a picture library, search engine home search engine to your title, and then through your navigation system
Search to the other pages of your station, so if your site navigation is a text connection, search engines can easily search your other pages, if the picture connection can not reach
This effect.
[Win search engine Trust]
22. Privacy Information
Statement of customer information, user information to give privacy protection;
(It appears that your site is more formal, although your site is a garbage, but add this does not prevent Google value you)
23. Complete subject Information
For example, about us, detailed, as far as possible;
24. Website Timely record
Obtain ICP license; (You have to, unless you want to shut down the site, and do not want to do it yourself, the search engine will be based on local laws and regulations to calculate the design,
Do not believe to see those who play with fire site)
25. Contact Way
Contact information: detailed, complete contact method;
(search engines can also see your site's contact, do not believe your busy schedule to call to ask Robin Li to see)
26. Copyright information
It's best to write, it will not take a few seconds;
robots.txt settings
About the robots.txt file settings also need to note that some dead directories do not let the search out, resulting in a dead connection.
[Search engine optimization-SEO]
28. Title
Send a related but different title (tag) to your pages to check that they are short and can express the content of the article.
29. External links
Each content page should link brilliantly the keyword "famous Big station" (I am not against the nameless small stations = =), to note that the way to link, to first
Write your keywords and link the keyword directly to the platform.
30. Internal links
Your site may have many kinds of content, please make sure that the same kind of content linked to each other, and different types of content do not link to each other. For example food-speaking pages please link to speak
Fruit of the page like this. Why do you do this? Internal links to similar content allow Google's PageRank to pass through your pages if you only
To optimize the page, it is possible that there are only a few pages in the site can be ranked forward, but if you do the internal link, you can make each page
Rank forward.
31. strengthen key words
It's probably the easiest thing to do. Strengthen some keywords and phrases, plus some special tags (such as bold font and italic), but it's not available.
Too frequently.
32. Location of keyword placement
Keyword density and keyword placement position, take out your keywords, use each of the following six places:
* Title
* META Tags
* Web site (OK, Chinese keywords do not)
* Bold keywords (that is, write your keywords and then add them to the bold)
* Italic keyword (is to write your keywords and then put him in italics)
* The top half of the page (the page content compared to the previous place, I was suggested to use a title, like H1 Class)
Specifically:
Title Tag:< title> Text </title>
Meta tag:< meta name= "Description" c>
< META name= "Keywords" c>
Large title Tag:< h1> Text </h1>
Link tag:< A href=http://www.52173.com> Text </a>
Page body:< body> Text </body>
ALT tag: < IMG src= "1.gif" border=0 alt= "keyword" >
Comment Mark:<!--text-->
Input tags:< input type= "HIDDEN" name= "HIDDEN" value= "keywords" >
URL: http://www keywords. com keywords. htm
Reminder: Don't overdo it, search engines will think you're cheating. Small will be right, serious K station.
33. Confirm that every page of the site can be indexed by search engines, the links in the site to do a good job. In addition, the site is not known as a "good site", not
To make the site online, if you let your bad site into the search engine, and was hit a low score, I think, to let the score rise seems not so easy.
[Layout content design]
34. Content and Space
Do you often hear the phrase: "We want to fill in this space, so that can accommodate more text." Remember, not the more text the better, too much
Words can make the reader produce unpleasant emotions, like a clothing store, if there is a pile of clothes, do you like to go shopping? (Concrete look beautification)
35. Write articles for your readers
Write an article for your readers: do other people understand your article? Think of your readers, get rid of some confusing sentences and make the language plain.
36. Write down the characteristics of your site
Write down the characteristics of your site: For example: We can provide the global market ... Or we can provide for you anywhere in the world ...
37. Looking for a reader's hobby
Find a reader's hobby: Find the most popular in your article and find out what your readers are interested in.
38. Add your goals to the article (soft)
Add your goals to the article: add psychological cues to the content of your writing, make the reader notice what you want to achieve (for example, want the reader to register), and try to
Guess what the user's goal is (see information, for example), and add a hint to your content (to find this information simply to register).
39. Do not make the first page after the advertisement
People who often browse Baidu will find that some popular keywords, such as mobile phones, digital cameras, handheld computers, movies, and other popular keywords, the first four or five pages is
Promotion。 The top three can intercept 80% of customers and traffic, the first page can intercept 60% of customers and traffic, the second page of clicks only 20% to 30%, not to mention the third
The fourth page, a word, no effect, white waste our valuable time.
40. Pay attention to the style of your website
Please try to keep the style of your website, don't make a lot of things that look like rubbish, etc. ... = =a ... Just don't be like some super trash, you'll be
Work.
41 How to increase the number of people who visit the website
1. Uniqueness: From the functional to have their own uniqueness.
2. Design Art: Do your best to make your site look beautiful. (does not affect the speed of the premise)
3. Speed: Web space speed.
4. Content: There is real content, the user group like.
2. Good domain name is also very important.
[Website Promotion starts]
42. Search Engine Submission
Until your site is officially enabled for submission, thoroughly test your site before submitting and make sure that each part is completed. A lot of viewers find a "build" standard
You will not return to this URL after remembering.
Resource sharing: Login Lurkey 4 cracked version
43. Exchange links
PS: The most commonly used Web site promotion methods, but the exchange must be combined with the details of SEO requirements to do, in order to achieve the best results.
Note: First, is to be wide, large-scale and other sites to exchange links can make their own site exposure rate increased;
Second, is to quality, high flow, well-known sites for exchange; (Can and 163 do on the good!) Oh)
Third, is to put their own web site links hanging in each other's prominent position, this depends on your relationship with the other webmaster decision;
Four, avoid with spam website do link, if you do not want your website to be fixed as garbage.
(Suggestion: Before the link with others, take a few minutes to look at each other's website, be careful that each other is a "factory")
88, more to analyze other people's website to communicate with each other, make more friends, will bring you unexpected harvest (such as my web site space, I know the friends of the Internet sponsorship
, and if you know the station webmaster, and they exchange a friendship connection, the PR value of GG is very useful, but also in the exchange can learn more.