Good user Experience website optimization success is close at hand

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What is the user experience? For the site, the user experience is the user from the address bar input URL, or through the search engine to retrieve the site, to browse the content of the site, finally to leave the entire process of the site's intuitive feelings. As we set off to a strange tourist attractions, come back to judge how vigorous mountain, how the water clear, but the attractions of how expensive food and taste the same. The user's feeling to the website is always intuitive, ever know, user experience also namely the feeling that the user browsing the website, can affect to a great extent to the search engine to the website quality judgment? Search engine for the value based on their own, as well as longer-term benefits of consideration, highly valued user experience care about the user's feelings. So we have reason to believe that a Web site in line with the search engine crawling rules of the premise, the user experience the better the site easier to rank in front of the search engine.

For example, a content-rich site, users like search engines like. As long as the careful pondering will find that every time we retrieve, the search engine will record the user's computer information, while injecting cookies to the user's computer to record and feedback user behavior. Google AdSense ads, for example, will be based on user habits, and then targeted recommendation ads. Since you know the user experience, will affect the search engine on the quality of the site judgment, then we might as well as Shanghai website Construction Company Pilotage Technology, in-depth analysis of the common user behavior experience, and targeted to take positive response measures.

First, improve the speed of Web site access

Site has a concept of bounce rate, a site if the loading speed is too slow, so that users wait too long time, many people will close the page to give up and go. You know, every time you click the link search engine has recorded feedback, when more users click on the keyword link, the site has not been able to open on the closure, will seriously affect the search on the value of the site judgment. There are many reasons to affect the speed of Web site access, most of the performance is the host load imbalance and code death cycle or special effects use too much. In the choice of the host, it is recommended not to skimp a little fee, because a host even the best virtual host in China, with an independent IP is only hundreds of yuan fee (general site 200m-500m enough to use). The website procedure is a first to the professional question, the proposal chooses the more specialized website construction company to complete.

Second, write more innovative title

Two or three years ago, there is a more famous website to optimize the cheating method, is to brush the key words. Through a set of software, different IP time, a large number of searches through a search engine to touch a keyword, and then find the target site click Open. Although many search engines have already blocked this loophole, the fact that the number of clicks and site rankings is a certain relationship, if the actual production of clicks, it does affect the ranking of the site. This gives us the revelation, such as the same is ranked in the home page, those who write creative title, will certainly get more attention and click Rate, over time will be very real natural ranking up. Even if you can not immediately improve the ranking, innovative title writing, like to stand out, ranking a little bit after the effect of what it is.

Iii. ways to retain users

And bounce rate, there are browsing depth and the concept of turning heads. From the user experience point of view, a content of high-quality Web site, can always attract users to continue in-depth browsing, and even linger, a browsing after repeatedly repeatedly patronize. Therefore, find ways to retain customers, so that users as much as possible to browse the content of the site, as long as possible stay on the site, only to enhance the user experience can not. Apart from providing quality website content, links and related reading Guide is a better effective way, when users have found the content of interest, nature will continue to in-depth browsing. In fact, not just website construction, we look at the 360 security guards know the importance of retaining customers, when you quit, it prompts you to quit how long; When you want to uninstall, it repeatedly let you really want to uninstall. This is an inspiration for Web site building, and station optimization.

Iv. original content and improve quality

Content quality is necessary, whether for the user experience or search engine, or for the site itself, has long been a master site construction and website optimization summed up as "content is king." Website construction the best way to improve the user experience is to continuously enrich the quality of content, everything is a cloud only high-quality content is fundamental. In addition, to do the site must learn to share, the author has long had the point of view, the content of the total amount of reprint and the weight of the site related. The more times an article is reprinted, the more extensive the website is reproduced, the higher the quality of the article. There are still a lot of web sites adding anti-copy code, in fact, this is not correct, not only to facilitate the user copy copy to disseminate the content of the site, and Shanghai Web site production company Pilotage Technology also suggested that when there is a new point of view as possible to form the text in their own website published, the initiative to contribute to the professional website to enhance the content of the site

V. Open up comments section and add scoring module

Many integrated information portals have a comment function at the end of the article to allow users to read the content and comment on their views. Part of the article also has a scoring system, so that users of the content of the article quality evaluation. This is done on the one hand to enhance the user's participation enthusiasm, greatly enhance the user experience, on the other hand, can effectively improve the quality of the site. To know the comments are behind the article, but also the content of the article, constantly have a comment update is equal to the article is constantly updated, and the majority of these comments are original content, the long time of course will cause the attention of the search engine. Although the article content quality evaluation scoring system, can not be used by all search engines, but the user's favorite things, but also the search engine is necessarily the direction of effort.

Use WEB2.0 Bookmark

Social web site This is surging, from rage to steal food, to now unusually popular microblogging, WEB2.0 application gradually in-depth. Now a lot of sites will be in the beginning or end of the article, or the site side of the page plus social bookmark bookmarks button, in fact, the main purpose is to facilitate the collection of users, the most important thing is that this collection is not to the local browser, but to the network bookmark. Since WEB2.0 is a social interaction network, a collection of tags may bring a competing butterfly effect, so the collection is also recommended. The search engine will certainly notice this, a website its URL address is quoted more often, at least the content of this page is more high-quality. If possible, or to the site's key page plus a social network favorites button it, user-friendly and can enhance the weight of the site, why not?

The user experience and the search engine experience are two sides of the same, a user experience good site, search engine performance is not bad to where. So the essence of website optimization is how to provide more quality content for users, not just search engines, so that users can actually feel the quality and value of the site. Still in the rankings for the Web site wandering around and confused? Then try to improve the site's user experience Bar! With the Shanghai website Construction Company Pilotage Technology (http://www.joyweb.net.cn), the unremitting insistence content original, the unremitting construction station optimizes the website content, unceasingly promotes the user experience, Make a website that users really love and often visit. Website optimization is not difficult, a good user experience, success is close at hand.