October 2008, the Grain dojo to Beijing Fangshan Court filed a bankruptcy reorganization application, the direct reason for the continuous deterioration of the business situation, the company has been a total loss. This application was approved in early November 08.
"Not Fried, healthier!" The instant noodles, which had previously been known to the common people, is now bankrupt! Cofco has taken over 200 million formal takeover! Today's supermarket shelves have been missing this once for the public favorite instant noodles brand!
From Huiyuan juice to be bought by Coca-Cola, to Sanlu milk powder because of melamine and brand down! To the Grain Dojo now bankrupt! Chinese brands have lost heavily in the past 2 years! These brands which are after years of painstaking development, slowly grow into the domestic well-known big brands! The brand is on the ground so fast! The value of these brands, not to say is a huge loss!
Original Grain Dojo Official website has been the website site!
Yesterday, the reporter landed "grain Dojo" original official website Http://wgdc.cn, another reporter was surprised, this domain name has been turned to a Web site home, but also used the name of the grain dojo, and then the reporter landed Baidu search Grain Dojo official website, only found "grain Dojo dissemination Agency" A building in the COM domain name, this site is not known whether the Grain Dojo net!
The reporter then found the domestic well-known web site "Webmaster Network", the problem of the site's domain name consulted a senior webmaster, learned that the wgdc.cn domain name in December 08 registered, from the Grain dojo bankruptcy but 2 months! and the search engine to see that, just one months, this domain name has changed hands many times, And the replacement of several sites, has now been positioned to form a Web site home! But the price of this domain changed hands is unknown! According to a senior webmaster revealed that the PR value of this domain name is 4 (Note: PR value is Google search ranking algorithm is an important part of the domain name, the site is very important!)) Already have a certain value! Grain Dojo just give up. It's a pity! After all, the future reorganization of the group will be used! It seems wgdc.cn this domain name has been with the grain dojo this brand becomes yesterday yellow!
"The world's brand, made in China!" China needs "Hundred years brand"
"Grain Dojo" a bankruptcy, even a small domain name has been abandoned. But the reporter saw a detail in the move, is that Chinese entrepreneurs attach importance to their own brands, the degree of understanding of their value is not enough, and immature, this is why the common people are recognized "hundred years old Shop", "Century font size", because of the precipitation of time, the test of history, let the people think that this "hundred Years" Brand is a trustworthy brand! But really can do hundred years brand, in China, there are several? When the Chinese brand can cherish their brand value, the intention to shape our own "Hundred Years Brand", that is, "the World's brand!" Made in China!
How to shape the image of Chinese brands, how to locate their own value, this issue is imminent ...
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