Announcing a strategic partnership with Square Enix China's leading online game developer, operator and distributor Shanda Gaming Development Limited (NASDAQ:GAME, hereinafter referred to as the "Grand Game") announced today in Tokyo, Japan, with international famous game maker Square Enix Enix, a wholly-owned subsidiary of the holding company, reached strategic cooperation and gained a prestigious "Final Fantasy" series of the latest online game "Final Fantasy 14" in mainland China exclusive operation Rights, the product for large-scale role playing online games MMORPG, this is the first game of cooperation between the two sides, but also the Final Fantasy Is the first authorized release in mainland China. Enix Holding Company's chairman and president and Tianyang and Shanda Game chairman and CEO Tan together attended the strategic cooperation signing ceremony. All along, Enix Group has made clear the key development strategy of globalization, and continuously provide and develop entertainment content to Japan, North America and Europe. This cooperation will expand its investment in the fast-growing Chinese market and accelerate its broader globalization. At the same time, Shanda has been committed to creating a global gaming platform, adhere to the multi-channel Quality development strategy for the players to provide quality products and services. This strategic cooperation is the Grand game launches the global angle of view, the promotion fine strategy important action, "the Final Fantasy 14" and so on outstanding work's introduction will enrich the splendid game the outstanding content and the product line unceasingly, and expands the user Foundation. "The media and content markets are accelerating globalisation," said Enix, chairman and president and Tianyang of the holding company. In this historical trend, we are also accelerating globalization and into a truly global enterprise. This time, and in China has a variety of games successful operation experience of the Grand game cooperation, is our important work to pass to customers an important step. Tan, Chairman and CEO of Shanda Games, said that we were delighted to be a Enix partner. "Final Fantasy" is one of the best-selling series of video games in history, with a deep user base in China. We are delighted to be the first to push this series into China. Shanda Games will also go all out, committed to providing the highest quality service, so that the vast number of players fully experience the charm of the game. Square Enix and Shanda Games represent strategic alliances between Japan and China's two leading gaming companies, and we look forward to a further expansion of Shanda gaming operations in China and the global marketplace. The two sides said that "Final Fantasy 14" when operating in China, will be different from Japan, North America, Europe, scheduled to use a stand-alone server. Details of the release in mainland China include specific time later.
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