Grand games involved in the "Shabak" trademark dispute

Sina Science and technology news on the morning of April 12, the uproar of the "Shabak" trademark controversy again upgraded, Shanda game (Weibo) is also involved in it.　　Starbucks, the United States coffee chain, "trademark infringement" on the basis of the National Trademark Review Committee to the Court, that its approval of the "Shabak" trademark and "Starbucks" approximate, asking the court to review.　　It is reported that, involving "Shabak" trademarks of Enterprises in addition to a mineral water company, the grand game under the "Blood legend" also because of the "Shabak" trademark, as a third person was informed to participate in the lawsuit.　　Previously, the media reported that Starbucks company of China's State administration of industry and commerce under the commercial judges to court, the cause is that the Starbucks to a domestic mineral water manufacturers to obtain "Shabak" trademark registration objections, was dismissed by the commercial judges, while the domestic well-known game enterprise Grand Game "Shabak" trademark together in the trial process is also notified to participate in the lawsuit. It is understood that "Shabak" is a grand game under the "Blood Legend" Castle Fortress name, as early as 2003, has been registered in all 45 trademark categories, "Shabak" trademark.　　Shanda Games said that the defendant was prepared to be surprised, the company is actively preparing to start the trademark rights war. According to the National Trademark Review Committee's interpretation, "sand" and "star" in the pronunciation, style, meaning are significantly different, to the relevant public will not create confusion and misunderstanding, not enough to identify the "Starbucks" trademark plagiarism imitation. At the same time, it is not enough to prove that the "Starbucks" trademark was Shabak in China before the application date. It dismissed the objections raised by Starbucks. Elwyn)