Grass-roots observation: the outlet of personal movie website

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Before writing a "grassroots webmaster also need to learn to integrate resources" article, a lot of webmaster friends come to exchange, this is the film station operation and promotion of some experience and thinking. Because of the work of the reasons, to contact some of the film station Webmaster, to tell the truth they really very hard, very admire his insistence and diligence, daily update, pseudo original, do outside the chain and so miscellaneous work. Some people are successful, tens of thousands of of the daily traffic, there are tens of thousands of dollars per month of income, but also some people flow, income meager, still insist, but also someone failed, gave up, quit the film station field, more people are to see the success of the webmaster, but not see the hardships behind the success, have joined the film station, Today, the problem of the outlet of the film station is discussed.

Problems faced by individual movie stations

First, copyright issues. Personal movie stations due to the lack of payment related to copyright, is still illegal, at any time may suffer from harmony, the most obvious point is the domestic large-scale formal IDC Shangdou refused to film station server hosting, many owners have to buy foreign space and domain name, some sites for the so-called evasion of legal responsibility, playing " This site all from the Internet "," this site does not profit for the purpose of the slogan, such a harsh and dangerous external environment, the decision of the individual webmaster attitude towards the film is to do one day.

Second, the issue of profitability. From the current film station's profit model, advertising is the only revenue of the film station, even at the expense of user experience for the price of playing window ads, more knowingly cheat ads, but also have to put, the purpose is to maintain the income to survive.

Third, competition intensifies. With the development of Peer-to-peer technology, online viewing of the movie site has also been growing rapidly, so far, the cost of the film station is higher, the result of lowering the threshold is more people into the film station, the large video site annexation of the vast majority of users, and the remaining part of the user is required to 95% of the film station to divide, to develop talk and easy ah.

How does a movie station Jedi seek development?

First do the promotion of operation:

There are many ways to promote film stations, commonly used outside the chain, mail, SEO and other ways is not said here, mainly said that now used to promote the operation of the means, film stations online to see the film need to download some software, such as fast broadcast, most of the current download fast-broadcast sites are directly downloaded from the official website, Website download installation package inside there are 360 and Baidu Toolbar installation package, this is marketing. Why can't we use this resource? Take the 1kk.cc website as an example, when the user does not install the fast seeding, provide a green version of the download, the green version of the installation package removed 360 and Baidu toolbar, and the player implanted in their own website ads, so that the user's return rate is very high, this download placed in the Dbank Data Bank network, on its own server, no pressure , and the same as from the official download, Dbank network disk speed is not less than the Fast broadcast official website inferior, and no ads, traffic more than 200,000 of 51rrkan movie site is also the use of such a model. With the accumulation of time, your site's visibility, traffic will gradually increase, more crucially, from the client into the site's traffic, to optimize the search engine has a very big help, because the search engine that you this traffic is the user directly into the Web site traffic, such a site weight will slowly become higher, the specific example is "fast seeding" , "Fast movie" and other keywords, 51rrkan site in the first few Baidu.

When it comes to operations, it's also important to stress that film station at the national level, there is no copyright, lack of legal protection, but in the Internet, as long as there is a user's place, there is value, so the operation of the film station, but also must stand in the user's perspective to think, to user demand-oriented, such as increasing the speed of access, Reduce a little window, appropriate to increase other ads, adhere to rely on advertising for survival, relying on user development, by the flow of the whole cooperation. For example, 51rrkan film station and the integration of the Dbank site to illustrate it, 51rrkan film Station green version of the fast play in the Dbank network disk download, and Dbank in the downloads page to a very good ad bit. This mode of cooperation can be used in many places, for their own site bonus points.

Second, film station's ultimate Way out: Change the world, change themselves.

As the saying goes, change the world, then change themselves, survival of the fittest. Personal movie stations are unlikely to buy copyrights, legalization costs too high, at any time to face the possibility of harmony, if you want to continue to do in the Internet, you can not sit still, do a good movie station at the same time, the use of film station to do a regular website, such as: through the film station to promote their own Taobao shop, Taobao store credibility Even if the film station is closed, the same can be very good to continue their Internet career, in short, to find ways to convert the film station users to the normal station to achieve profitability, for their own internet career to do the basis for Take-off.

Movie Station webmaster are very hard, perhaps in the past, perhaps in the present, cherish their labor pay, and strive to have more harvest, including more to make some friends. Welcome to Exchange: QQ11901286