Grass-roots website Operation Local website should break the customary group operation is the outlet

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Local site is the operation of the current grassroots owners of the incense, but when many webmasters to join the local site, but found that the original local site operation is not a simple thing, grass-roots webmaster to face the challenge is very huge, first of all, local site competition began to rise year in, Then is the local website propaganda marketing and content construction need to spend a lot of manpower and material resources, a lot of grassroots webmaster already feel powerless, accidentally will be an up-and-comer, pick down dismount, for this local site management has been the focus of many grassroots webmaster, the following author on the operation of the local site to talk about their own understanding!

One: Break the existing Shang, open the era of team cooperation

For the grassroots stationmaster, do the rubbish station often is very good at, however, once turned into a regular website, you will find that their energy is far from enough, but the regular station has always been to the grassroots webmaster has a very attractive, local Web site is so, if or according to the original way to do the garbage station, I believe you are difficult to achieve success, Because local website wants to succeed, still need certain brand characteristic, a person's energy is far from enough to do, it is necessary to find a few like-minded people, even if not, it can also find a few part-time, to help their share some energy, so focused on their own advantages, to play their own ability to achieve different results!

Second: The local website type wants to be good, grasps the local market hot spot

For local sites, there are also a lot of broken down content, such as local portals, local real estate, local classification, local tourism and so on, for these content, they should be carried out a detailed investigation and analysis, from the local market, if the local real estate is very hot, then a specialized subdivision of local real estate network, tend to make their own short time to achieve success! Of course for the local site, in addition to the market to carry out analysis, but also to take the initiative to go out, to develop their own website market, so that their own site to gradually enlarge the level of profitability! Usually the local website operation, the market occupies 80%, but the technology operation means only occupies 20%!

Third: line under the publicity should be equal attention

For local websites, many stationmaster have a fixed thinking, that's the way to advertise online, and the online advertising campaign is very small, because they feel that their local Web site is the main target of local people, and the cost of offline advertising through the home is not very high, for example, by working with taxis and buses, etc. Of course, this is only a means of local web marketing, in fact, through the online marketing, the effect is also very amazing, because at present, any equivalent city or county has a large number of netizens, through the local community gathered in the Netizen group marketing, also often can get good results, in addition, SEO optimization through the way to carry out marketing, on the one hand can make it easier for users to find our website, on the other hand can effectively enhance the brand awareness of the site, the visible line under the online marketing is equally important!

Four: Site space must be carefully selected, brand IDC suppliers should be the focus of cooperation

The local website is currently a very mainstream regular website, so in the choice of site space must be done to strive for excellence, we must ensure that the speed of the site opened, because the local site itself is very rich in content, if the speed is very slow, will greatly affect the user experience, so in the choice of IDC suppliers, Must find some Word-of-mouth, brand very good, can not be those individual IDC suppliers, preferably two-line space, so as to ensure the speed of opening and space stability!

These are the author's summary of the grassroots webmaster in the local portal should break the customary habits, can not blindly covet the website construction operation free mode, the appropriate investment, through the team cooperation way, is the future local website development trend, only because of the potential to move, can enter the local website construction the cutting-edge ranks, Can share the huge profits that the local website can bring! Source: http://www.cyy9.com/Hate pox net
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