Grassroots church webmaster talking about the construction and popularization of local Tutor network

Source: Internet
Author: User

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

First of all, the current nationwide tutor market: In general, in addition to a first-tier cities such as Beijing, Shanghai, Shenzhen, a larger than the size of the physical tutoring company, the other front-line city of the tutor market is step-by-step by training courses, counseling agencies, and as a newborn only a few years ago-grassroots church established Tutor Website "Group, how can have a place in the market, I will pass my experience in the past year to elaborate."

First: The name of the tutor website

A year ago I set up a grass-roots church, Zhuzhou Tutor Network, we look at this name, a typical tongue twister, "grass-roots Hall" three words in Baidu inside a search will know that very few people will use this name to do the site, not to mention the tutor website, and "Zhuzhou tutor Net" is a local industry website. My goal is to build a brand-influential local tutoring website, which I think should be a goal for everyone in the industry.

Second: The profit model of the tutor website

This should be planned well before the site is built. There are a lot of online tutoring Web site throughout the country to take care of the city's basic, such a method is can make a certain amount of money, but from the development of the site and the future, this can only be a short-sighted behavior. Shenzhen has a lot of local tutoring industry companies, they also have their own website, but a company for 10 consecutive years only in Shenzhen local promotion, operations, never developed to the field. This does not explain all the problems, but one thing is for sure, plan for your own direction.

Third: Server Selection

As we all know, the stability of the server, will have a vital role in the development of the website. There are many articles on this A5, not much.

IV: Offline promotion

Local industry sites have a very difficult period, is the promotion of offline, promotional period, of course, if there is a deep background, or a very strong financial support, it is not the same. However, most of them do not have this ability, this will involve how to carry out the issue of offline promotion.

I have summed up a few good ways:

1, through the leaflet. This is the most original, most effective way to advertise, especially at the right time, at the right place. For example: When you get paid, like when you start school or have a parent meeting.

2, through television advertising. This cost is very high, 5 seconds need hundreds of yuan. I have not tried, do not know how the effect will be.

3, through the holding of large-scale seminars. This is the usual method, the more practical effect, the key is resources.

4, through the mass message platform.

5, through the Network forum promotion.

6, through the use of "Red Sea" tactics, to find relevant staff in the school.

7, cooperation with other local industry websites, joint promotion.

V: Stick to

Not everyone has a clear goal, people who have goals are not everyone can succeed, the key is to adhere to, adhere to all you should insist.

The above experience is I in a year's tutor website to accumulate the valuable experience, I obtained many help from the A5, the stationmaster group help, the SEO training help, as well as the exchange link help, thanks.

If you have time, please visit my grass Roots Hall Zhuzhou Tutor Net: http://www.caogentang.com/

Welcome to add my QQ Exchange: qq:517390991 starting in A5, reprint please keep the link, thank you.

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