Grassroots Evolution (IV.): What do you need? What do you have?

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As a grassroots entrepreneur, although we are somewhat thin on the strength, but in the process of doing products, always involved in product positioning and resource requirements, and so on, we have to face these two problems: we need what? What do we have? In fact, these two problems run through our products and the operation of the product, the next cool grassroots and everyone talk about the need and have these two issues.

Who are you: What do you have?

Although we all have the same title-grassroots, but we play in the reality of their respective roles, such as students, software development engineers, or game enthusiasts, from which we are in different areas of the circle is different. Cool grassroots think that we have the resources can be divided into the following areas: one is our professional knowledge, professional knowledge depends largely on what we are exposed to, such as the major of our university, the work after graduation. The second is our circle of interpersonal resources, each person's circle is different, in the celestial, strong enough interpersonal resources can make you more effort. The third is the amount of money we have on hand.

In short, who you are determines what you have, and what you have is the most direct resource in your product process. A very classic example is that every year there will be a variety of webmaster meetings held throughout the country, the purpose of the Conference, in addition to facilitate the webmaster analysis and exchange of Internet development trends, but also to make the webmaster to know more peers or partners, is conducive to strengthening the cooperation between webmaster and resource sharing. Of course, to participate in a trip to the Webmaster assembly, only the round-trip tolls are not a small number, so to participate in the Webmaster General Assembly Webmaster Majority is already in the Internet to establish a foothold in the heel of the big grass roots. This is not to let me wait for the grass and into the embarrassing situation?

Speaking of webmaster Congress, a more realistic problem is that many grassroots entrepreneurs are not willing to attend the webmaster assembly, in addition to the expensive tolls, there is confusion about the General Assembly, feel that participation can not let us get something. Even if our small grassroots resorted to the strength of the milk reluctantly to participate in a return to the General Assembly, and finally found to the venue after basically listening to the big guy in earnest to elaborate on a variety of general principles, and then is all the way Daniel grassroots exchanges and resource exchange, and our small grassroots almost nobody ignored. Well, the reality is very cruel, then we have only strong ourselves.

may have children's shoes will say: Grassroots elder brother, you are saying the lofty principles of unrestrained. Well, grassroots brother to the point of grounding gas. A common phenomenon is that most grassroots entrepreneurs in the beginning of the Internet industry, are relying on cavity blood and momentum to do products, very few people for their own resources to analyze the feasibility and sustainability of the project, after some time to find something wrong, and then weak down, grassroots brother some wordy.

And how do we fully understand our resources and strengths? Ask yourself these questions: What can I do? What groups do I know? Who do I know and who can help me? How much money do I have? Below grassroots elder brother to these several questions and everybody detailed analysis. To do products without a "do" word, we can do what depends on our personal expertise, literary youth can write things, cock silk technology home Can knock code, 2B Youth can boast, first know what kind of group, what can do, the amount, grassroots brother is 2B youth.

Knowing what you can do, the next thing to do is to ask yourself what groups you know. As for the understanding of the group is just these aspects: what is the characteristics of this group, where is the exciting point? It seems that some abstract, grassroots brother specific explanation, for example, if we want to do a sports news station, and do not say that the specific planning of the site, for sports News stations, you ask yourself: the people interested in sports, where the distribution, They are more concerned about what is in the sports news, or what they are excited about.

Then there is the question of who we know, the human resource. Around the students, the Internet chat people, and some of our products in the process of partners are our interpersonal resources. Or take the sports station as an example to analyze, we are interested in sports around the people should not be in the minority. Do sports station process involves content update, website promotion two aspects. As for content update, perhaps our energy is limited, some content we can completely to our close friends to update, set many people's view in the website, may let the user to the content more controversial.

Product: What do you need?

A very realistic situation is: we in the process of making a product, our reserves of resources do not fully meet the needs of the product, the question arises is, what we need, how do we do? Speaking of which, may have children's shoes said grassroots brother nonsense, such a truth who do not understand? But more realistically, This kind of problem runs through the whole process of our product, the amount, the nonsense does not say much, again be flooded with saliva.

Grassroots brother with everyone to point specific, presumably children's shoes know, we grassroots do stand, inseparable from the content, outside the chain, promote these three aspects. According to the grassroots brother learned that the situation appears, many grassroots webmaster to do the process of the station is deep in the chain and update the content of the mire, day after day repeat. Very realistic situation is, there are many children's shoes constantly collect all kinds of forums that can be sent outside the chain, in response to the time of the link, whenever a successful release of a chain, always can not help but complacent, for the content, we continue to collect, mass update the content of the site.

Cool Root and everyone together to analyze the advantages and disadvantages of this approach, which leads to the problem we need to recognize. The first point is the content value, I believe that most children's shoes in the content of the time used to collect the way, but this collection of things, and how many things is the real essence of it? Speaking of which, may have children's shoes to spray grassroots brother, but this is really a very real problem, standing in the user's point of view, If our product is not a good platform, then only the more attractive content can attract them.

Children's shoes have not noticed such a situation: the title of the same article, we get search engine to search, there may be a large number of consistent search results, which means that users may see the same article on different sites, which leads to the question is that our site to users have the appeal? What you have, Others also have, do not differentiate, for such a problem, some of the promotion of talent and SEO experts can easily solve such problems, but for the vast majority of promotional capabilities and SEO skills are not cattle grassroots entrepreneurs, then how to solve it?

Next is the chain, we release the chain day after day for what? may have children's shoes will answer, is in order to be able to get a higher weight for the site, indeed, grassroots brother also think so. But from the current situation of our webmaster do outside the chain, cool grassroots think can be summed up for these words: all-pervasive, no head without brain, may say grass Gango said a little too much. Most of the webmaster's outside the chain is from a variety of forums, of course, there are some outside the chain from the submission. We all know, now the BBS outside the chain can bring the weight of the site can be ignored, children's shoes, do not waste time on the outside chain.

Cool grassroots think, what we need to sum up is nothing but these aspects: unique content, more reasonable time arrangement, more specific promotion plan, said like a sermon, some abstract, and more specific: in the unique content, we should adhere to the original, may be like grass-roots brother as a child of the composition has never passed the children's shoes will be questioned, which have so many things to write it? In fact, we have mentioned earlier, we have their own strengths and expertise, some areas will have more or less understanding, and we do products should be based on our good aspects to carry out, From this we can through our professional knowledge of the original out some of the better content, it is not, we can even rewrite according to the content of others, the Internet so much information, it is difficult we can not find we understand, and meet the content of the site theme?

As for reasonable time arrangement, grass Gango suggest that we give up some of our own do not know what to do after the work, such as blind hair outside the chain. We don't have much time, and it's obvious that we're wasting our lives. A good product is not made out of these chains. Here, grassroots elder brother and everyone chat about products. The measure of a good product is the uniqueness of the content and the number of users and visibility of three aspects, and content in the previous article has mentioned, we have to divide the user and visibility of these two aspects.

As for the number of users and visibility are done through a number of promotional means, the vast majority of grassroots entrepreneurs with a strong SEO and promotional means to obtain a considerable number of users, and the popularity of this aspect want to do well is not easy. On the promotion side, cool grassroots think that interpersonal relationship is very important, if in our products in the initial stage can have a large number of the same industry, then our products can quickly get on the right track, the popularity is not difficult, from this, for our grassroots entrepreneurs, the more important thing is to accumulate more interpersonal resources, As for the promotion process of our specific approach, we have to depend on the specific circumstances to decide, cool grass roots will be to bring us a detailed analysis.

Written in the last

To sum up, before we do products, we always consider what kind of products we will do, of course, this must be based on our professional knowledge and expertise and so on the actual situation to analyze the durability of our project and feasibility. Next we should do is to understand what we need in the process of making products, if we can not make a good platform, then the station's unique content and effective means of promotion is very important, in this respect interpersonal relationship is very important. It's all nonsense to say more. Well, about the product positioning and grassroots entrepreneurs in the actual situation of the analysis to this, interested in the pro can close the "grassroots evolution" of the decomposition, the next "grassroots evolution" on the grassroots entrepreneurs entrepreneurial feasibility and detailed analysis of specific programs, welcome to continue to pay attention to.

Article Source: http://www.kucaogen.com/2013/05/27/285.html

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