Grassroots microblogging post advertising monthly income million

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

"I'd like to ask about the ways and charges of business cooperation." We need to release the content for the X category of products, thank you! "Hello!" talk about advertising cooperation--media telephone xxxxxx ", recently, micro-blog on a number of links to grassroots blogs for business promotion letters appeared. Reporter learned that, because some grassroots Bo fan, so there are advertisers to find door-to-door to pay for promotion. And advertising revenue has become a grassroots name Bo money a way.

Advertisers Stare

Grassroots name Bo

Although Weibo is a celebrity route, many grassroots bloggers have attracted a lot of fans. According to the reporter understand, these so-called grassroots micro-blog, in fact, often behind the professional team care. They are focused on a subject, the information, the theme is clear and interesting. As a result, their fans tend to be taller than individuals. The most famous grassroots Bo is "cold jokes selected", the reporter learned that the owner behind the 24-year-old computer enthusiasts, named Yin Guangxu. To this day, the grassroots micro-blogging fans have surpassed 2 million. In micro bo, "Hot movie", "Micro blog Comedy Table", "Constellation Love 001" and other IDs are very concerned about, they are eager to recruit all over the world to eat, fun, funny content, tell everyone the gossip of each constellation, on Weibo gathered a lot of popularity.

And it's a lot of popularity that has sparked interest among advertisers. They are trying to skillfully put commercial ads into these micro-blogs, some information through the grassroots microblogging forwarding, can reach the purpose of dissemination. According to the reporter understand, two hundred or three hundred yuan can be on Weibo to interrupt an advertisement. Many grassroots micro-blog by the team operation, some people even a monthly income million. A lot of grassroots Bo team single income has been through million, than ordinary white-collar earn more, and some early and mature micro-blog income at least 1.5 times times the work of small white-collar workers.

Businesses cover a number of industries

According to a number of previous media reports, the micro-blog, the head of the comic list has sent a quote showing that in its main microblogging "micro-blog Comedy list" on the ads, a fee of 500 yuan, and its team of the other two micro-blog "Pet Camp", "global Creative Collection" is charged 200 yuan respectively. Reporters hereby consulted some business cooperation companies, a woman told reporters: "Now with the grassroots micro-bo cooperation, various forms, in fact, there is no fixed price standards, some bloggers have joined their own ideas, we can pay more." And some simple cooperation, will pay less. The key is now there is no so-called industry standards, specific cooperation, we have to talk about the specific price!

Business people say that cooperation with grassroots Bo is highly efficient, operation is relatively simple, usually do not have to sign the contract also do not have to go too many processes, in the QQ or telephone communication can be directly released after the designated content or forward advertising content, can also be released by mobile phone, the general task assigned to go out within half an hour to complete the operation. According to his experience, grassroots famous Bo are relatively speaking of credit. It is understood that now with the grassroots BO cooperation business covers the automotive, electronic products, FMCG and other industries.

Weibo marketing

Become a new continent

In the 2010, for many people, the fastest-known news is no longer television and newspapers, not even the editorial content of the site, but Weibo. In the past 2010, Weibo has not only produced the fastest news, but has also promoted the development of news events. This also pushes the marketing on Weibo.

Industry insiders said that microblogging marketing as a new version of the evolution of the blog and the promotion, has been a lot of people's love. According to the authority forecast, the end of 2010, China's Internet micro-blog active registered accounts will break 65 million, 2011 years will break 100 million, 2013 domestic microblogging market will enter a mature period. Such a large scale of users and micro-bot some of the information fast transmission and sharing characteristics, no doubt for the Enterprise brand Marketing to create a vast "new continent."