Grassroots webmaster To do local talent network to promote the road

Source: Internet
Author: User
Keywords Grassroots webmaster

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Some people say that the grassroots in the Internet revolution, but also some people say that the grassroots in the Internet entrepreneurship is a one-way road. Anyway, the fact is that more and more grassroots into the Internet, and the essence of the Internet is a civilian culture, some people say that the giant internet companies are always rich, but we also know that they are also because tens of millions of grassroots can survive. Therefore, no matter what the different views, but there is no denying that the grassroots in the Internet play a huge role.

It is well known that most of the information in the Internet is rooted in the grassroots, because most people in the world are grassroots. However, with the opening of the Internet and technological progress, many grassroots are also eager to become the information of their publishers, that is, the grassroots webmaster, and more and more intelligent aids can enable many people to achieve this. And I am also a grassroots webmaster, because I have been receiving many of the help of fellow travellers, I think I should also go to share my own feelings. As a grassroots, I think if you speak too wide and too broad, that content will only make people feel very empty. I am here to share only what I have experienced and what I really feel.

I have been a local talent network for several months, before I wrote an article about my success in these months. Needless to say, in these months there must be a harvest, at least to accept a lot of previously unknown concepts, but also seriously to do a lot. I want to share with you today is the local talent network to promote the experience, we all know actually I do is two times subdivision, the first is that I do the region is a small city, and secondly I do is a small industry. SEO has been popular, so many people talk about the promotion is to think of it, but many of us have not forgotten that search engine optimization is only a small piece of website promotion, and Web site promotion is a relatively broad concept.

First, there is a house to get. Although we all know that the grassroots do a common feature of the site is the lack of money, it seems very bitter, but just like I saw a friend on the webmaster web of the article on the grassroots spending money, the grassroots also need to spend money, but to correct the words, in fact, his point of view I have done before. Naturally, the house I am talking about is mainly about money. I am here to talk about two things, one is news soft Wen, the other is sponsorship. Do news soft Wen must spend money, and I in addition to some of the publicity to put some of the national authoritative website to do, all the rest goes to local media where our prices are much lower, so that the most targeted users will see my message with limited input because my goal is our small city. In fact, I really did not sponsor who, and others to sponsor me has been one or two times, my sponsor is actually to help others print a few pieces of paper, I was in our local school recruitment, got a small printer, and then to help people print resumes free of charge, and told him I am a recruiting site, may be a lot of people will find it incredible, Indeed, the process is very complex, the specific environment requires us to deal with, and the result is that there are many people through my website to find work, it is natural that these people also recommend the site to a lot of people.

Second, localized connections. To tell the truth, I am a grassroots, the home is not much ability, social relations can not be too good, so the network is not my usual meaning to help find the kind of relationship. I also said in front of my site is the place, is aimed at our small city, so I promote the goal is also our local. Here is an interesting example, I use my own commonly used QQ added a lot of local HR group, yes, is my own common account, because these people are very likely to become site users. Many people in order to promote the addition of these groups is basically put a gun to leave, I think that the effect is very poor, and may even bring negative effects. And I'm in there, and I say something, show me what I'm good at, and I have a place on the site where I have to do something careful, and I often send those links on the web. Many people begin to feel that I was added in order to advertise, until later when everyone knew I was the owner of the site, At that time was already very familiar with, and saw my account to know that I am not a holding trumpet when cannon fodder to advertise, to the end even many partners are from the people.

Third, the localization of the SEO. Search engine optimization is very important to the promotion of the website, however for our grassroots do small web site is so, because we do not have too much money can be used for advertising publicity. Many people do SEO may be pursued are some things on the surface, such as Baidu's weight, the site's collection, but I think for a small place on the site should care about the search engine has brought much attention to the effective flow of the local industry. For example, a nationwide heat a hundred thousand of keyword, our website can be ranked to dozens of, may be because such a word can get a high weight, but there are a few of your local effective users to our website. But if it is a local, even if the heat of the word is relatively low or no index, but we do well may be the first, so that the user is more likely to be valuable to us, and can let their own site to build a better brand locally.

The localization of content. Many people may be surprised, what is the relationship between website promotion and content? In fact, the content of the site is like a house, even if you attract a lot of people through personal charm to see your own beautiful house, others come to see that people think it is a mansion house result is a mud; And will think you are a liar; the content of the website is this meaning, so the content is the strong backing of the promotion in essence. And in our local niche industry website, what I'm using is the localization of the content, as I mentioned above, in addition to recruiting and job search information, and there are some other information that is not replicated or thought about as many grassroots websites do, and all of my content is locally related, In other words, it is written to the user who pays attention to the local area, at the same time, to the localization SEO is also extremely advantageous.

The above four points is just my brief summary, in fact there are more aspects, and the above mentioned also has a lot of details, we need to practice to operate. In a word, since it is the grassroots to do this two subdivision of the site, the first is undoubtedly to make their own value, followed by a good localization and industry-specific things, this can let their energy concentration to solve the problem!

This article source: http://www.qnrc.com.cn (by the southern Guizhou talent Net original, reprint please specify the source!)

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