Gree Official website Online Mall trial operation, O2O Channel mode retired two-level domain name on-line

On December 5, 2014, gree official online shopping center this week to start the operation, Gree electrical O2O channel mode retired. At present, Gree official online mall has enabled the two-level domain name shop.bjgree.net on-line.
This year, Gree's electric dealer layout really opened the curtain. After the first time to participate in "Double 11" by the official flagship store of Gree, the official online shopping mall of Gree has been operating again this week.

On the line of Gree online O2O mode, Gree Electrical Appliances Chairman and President Mingzhu said: "We will take into account the interests of many, will certainly handle this problem, we believe that gree this more than 20 years, like a film Zhang Yimou, will not let one stay." ”

In China's home appliances industry, Gree is the most dependent on the store system of a giant. Relying on more than 20,000 stores across the country, Gree effectively control the channel discourse and Price dominance, which is gree in the economic downturn in the environment, still maintain income and net profit significant growth of the important guarantee. But in recent years, with the rapid rise of electric dealers, how to use this new channel, is also a big test for gree. Mingzhu said that the Gree O2O channel model in the interests of all parties to coordinate the mechanism, this mechanism is still in the process of adjustment.