Gree to follow Zynga's bid to boost global gaming platform June end

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"Sohu It News" Beijing time May 3 News, according to foreign media reports, the Japanese game giant Gree in Tuesday announced the $210 million to buy mobile game developers Funzio, will continue to aggressively acquire relevant technology companies to consolidate their position and with the coveted mobile gaming market, Zynga contend.

"The arms race between the two big game giants is SuperData," Jost Drunen, general manager of the Market Research institute, said Joost van Dreunen. He added that the acquisition of Funzio would help solidify Gree's position in the Western gaming market, but Gree may need to develop or buy to increase the number of games to ensure long-term stability.

Aoyagi is considering acquiring gaming studios in Europe and Asia and considering acquisitions of payment services, mobile applications networks and providers of game development technologies, said Qingliu straight tree (Otoma Gree), chief executive of Gree International (Main North America and Latin America), Gree's subsidiary. "As long as there are good things, we are interested," he said. It will be a highly globalized business--one of the most important things is to cast a net and start first. ”

In addition, Gree said the company plans to release a new global gaming platform by the end of June this year, thus bringing the gree of Japan and the United States into the same territory. Green Liuzhishu said, Gree currently has more than 190 million users worldwide, and the company to 1 billion users as the goal.

Green Willow Straight Tree is expected, by the end of this year, Gree will have more than half the revenue from smartphones, much more than the current 30%. Gree began dabbling in smart-phone games in early 2011, with nearly 90% of its revenue coming from virtual items sold in games. (Yau LA)