Green space Intelligent City Strategy "The third city" drop Chengdu

since the beginning of 2013, with the Ministry of Housing has announced the domestic nearly 200 intelligent city pilot list, with a new round of urbanization strategy closely combined with brand housing enterprises seems to be "Spring Water plumbing Duck Prophet", become the leader of major industries.





April 21 Afternoon, Green Group held in Chengdu, "The Wisdom of the world's green power" as the theme of the strategic launch and green Space Wisdom complex premiere show activities. In the seemingly ordinary enterprise activities behind, it is representative of the future urban lifestyle of a change direction. But up to now, in addition to the flow of capital around the search for high return opportunities, and the real promotion of this way of life by the "ideal into reality" is the top of the head of the "City Master", "the World 500 Enterprises" Halo Green Group.





Green Group Executive Vice president, chief architect Hu Jing said that Chengdu is the Southwest's most potential and strength of the city, has become the core development area of green space. This is after last year Shanghai, Guangzhou, Chengdu as the third green space "intelligent City" strategic release area, the first time really brought a full version of the "Wisdom of the complex."





Chengdu Green Space "experimental plot"/





It is understood that 2013 Greenland group Southwest Division completed sales of more than 10 billion yuan, of which Chengdu completed sales exceeding 7 billion yuan. In the investment, Green Group continued to raise Chengdu. At present, Chengdu Green space 6 major projects total investment reached 35 billion yuan.





now, in the Green Group's domestic strategic map, the southwest region has become the core area, Chengdu is the most important part of this region. Green Group revealed that in 2014, the Green area Southwest Division of the goal is 15 billion yuan, to achieve 18 billion yuan, Chengdu to bear half of the task.





Before long, Green Group executive vice president, Southwest Division chairman, general Manager Sun Zhiwen in the "Daily economic news" reporter interview with confidence said, "If there is no big policy changes, I reckon this year smooth, get 12~15 project or very confident, but also for us to pave the way, It also supplements some "gun and ammunition" this year. ”





Sun Zhiwen's ambition, in addition to the Southwest division of its own record outstanding, there is a strong green space group backing. Last year, the Green Group to achieve real estate sales income of more than 160 billion yuan, ranked second in the national housing enterprises. So it seems that the current Green Group will promote the wisdom of the city strategic fulcrum of one of the choice Chengdu seems to be expected.





Sun Zhiwen said at the scene, "2004, green space into Sichuan and Chongqing, after a decade of development, the development of Chengdu, Chongqing, Nanchong, Guiyang, the three provinces of nearly 20 projects, the group will be southwest as a smart Town key strategic implementation base, to a high starting point planning, high-level construction." ”





as early as July 2013, Greenland group released the "smart Town plan." According to the logic of high-level green space, the current "cloud computing", "Big Data", "Internet of Things" and a series of times the latest science and technology affect everyone's life, and "smart city" is the central proposed one of the new troika, in line with the green space "better life" this purpose.





However, the Green Group in the wisdom of the city's response speed, so that people in the industry to marvel. Just early last year, the Ministry of Housing construction announced the first batch of 90 intelligent cities in China. Another public information shows that up to now, the pilot intelligent city has been close to 200.





according to Hu Jing's introduction, green Space's "smart Town Plan" last year in Shanghai, Guangzhou, a strategic release. Chengdu is the third green space "smart city" strategic release area, and for the first time really brought the full version of the "Wisdom complex."





, the daily economic news reporter noted that in early April this year, the Greenland Group officially announced the Southwest Department has 10 commercial projects operating, volume of more than 3 million square meters, of which Chengdu accounted for 6, volume more than 2.3 million square meters. This is the Green Group Southwest Division in addition to residential, basically realized the closed loop of various business.





from the conference scene, Green Group intelligence complex involving commercial, residential, office, Hotel (apartment), will be all-round use of information, science and technology to serve the modern life.





Hu Jing In the media interview link also revealed that Chengdu will have a 1~2 project into the implementation of Intelligent city pilot.





Global IT Technology





Public information shows that during the "Twelve-Five-year" period, the Government of China at all levels of the intelligent City Plan investment scale of more than 1.1 trillion yuan, leading to more than 2 trillion yuan industry opportunities. At the same time, the Government through the early investment is leading more and more social capital to enter, intelligent city has become a new industrial investment hotspot.





in fact, behind the support of green space to boldly promote the wisdom of city strategy is the global technology giants the convergence of power. As early as last year's "Smart Town Plan", Greenland Group revealed that the partners involved in the strategy include Samsung, Huawei, IBM, ZTE, Cisco and other IT technology giants.





for Intelligent City strategy, not long ago, Sun Zhiwen in the "Green space Southwest 10 anniversary of the Conference and the Development and prospects of the urbanization of Southwest China Forum" to answer the daily economic news reporter asked a question, "our group is leading this work, from the end of last year, with Huawei, IBM, the Chinese telecom conducted a joint study." ”





last October, China West International Capital Forum held in Chengdu, ZTE related leaders have specifically talked about the concept of domestic intelligent city and practice, focusing on intelligent urban management, Safe city, intelligent transportation, Wisdom Park, wisdom Education, intelligent Medical, intelligent logistics, intelligent environmental protection, intelligent tourism nine major areas.





Samsung China Strategic Marketing department general manager Jiangxin to help the scene that the current Samsung has provided such as smart home, intelligent security, etc., but also for green space to provide similar advanced technology, and the popular film and television "From the Stars you" in the role of intelligent door locks, intelligent parking for example detailed interpretation. "In the future, we will have more areas of cooperation to develop and follow up in the longer term." ”





Sichuan Telecom, the next development direction of "wisdom complex" is to build "integration", including food and housing integration and information integration.





However, for developers, the so-called building intelligent town, is the construction of hardware intelligent?





in the aforementioned forum, Sun Zhiwen said, "Smart city is not to do some soft packaging, we are now in Chengdu, some of the integrated projects, is more to give software to the whole community management." For example, our public area WiFi coverage, because there is such a good wireless coverage, can achieve all owners pay utilities, online shopping, neighborhood street expenses settlement. In particular, the public facilities involved, more systems, we are all studying, there are seven or eight of these intelligent content will be implanted. ”





However, earlier this year, Qiu, Deputy minister of Housing construction, in a forum in Shenzhen mercilessly criticized: IBM's "smart city" concept is entirely to open up the market, "smart city" Let our country go a great detour. According to the relevant media survey reported that some intelligent system collection of relevant data is closed, resulting in the wisdom of the city behind the big data can not be maximized use.





Hu Jing Frankly, the present green space Intelligent City Plan is still in the exploration, the initial stage, is not mature enough. Relevant people also pointed out that this needs to cause government departments and brand developers enough attention to find problems in the exploration, timely resolution of problems.




Upgrading
of
Capital-aided city-building model




from "New Town Strategy", "super high Level strategy" to "Production City integration Strategy", Green Group has always been in the policy guidance and urban development needs, to explore and gain competitive advantage. At present, Green Group once again seize the policy opportunity, the Intelligent City Plan is included in the group strategy, but also the green space group to upgrade the city model.





Green space Smart City white Paper wrote, "will rely on strong real estate development capabilities and sustainable development of scientific and technological capabilities, from real estate development enterprises to intelligent City industry chain integrator of the strategic transformation, will build a future-oriented science and technology intelligent Building, build Intelligent City Integrated service value-added platform, Construct the Intelligent City Industrial ecological cooperation circle. ”




How can
Greenland Group be able to aggregate such a powerful strength? Insiders believe that the Green Group to accelerate the pace of expansion at home and abroad, which is inseparable from its efforts in the two markets of a+h stock.





last August, the Green Group Backdoor high Place, successfully landed in HKEx. Soon, red-chip Green Hong Kong (00337,HK) in time to be the holding shareholder Greenland Group of high-quality assets in Kunming injection and shareholder loans, the advantages of its capital platform highlighted.





last October and this January, Green Hong Kong issued 700 million US dollar (3-year) priority notes and 1.5 billion renminbi (4-year) bonds respectively, with a coupon rate of only 4.75% and 5.5% respectively, and far below market levels. For the previous bond, the agency gave BBB ratings and the outlook was "stable".





this March 17, Green Group backdoor Jinfeng Investment finalized, in accordance with the relevant restructuring plan, Jinfeng investment will be through the replacement of assets and share purchase form, to inject Green Group all equity, Green Group estimated up to 65.5 billion yuan.





more critical is that the employee shareholding model to maintain the existing Green Group Chairman Yuliang as the representative of the management stability injected development confidence. According to the public disclosure content, Yuliang through the investment only 100,000 Yuan Shanghai Greenland (GP) to dominate the staff holding meeting 32 small fund, the controlling Green Group 28.8% 's equity, the asset value surpasses 18.8 billion yuan.





as the first artillery of the reform of the state-owned capital in Shanghai, the green land A-share listing is also regarded as a certainty.





now has a strong capital backing, in the development of Intelligent City strategy, let Green group confidence. Hu Jing said green space than the plan in 2015 a year earlier launched a variety of properties and a variety of services as one of the "wisdom complex", plans to 2018 to create a complete combination of wisdom Community, smart Hotel, intelligent industry, such as "Intelligent City Complex", in this platform to solve employment, housing, consumption and so on.