Greentown Electric Business Innovation Home Improvement market

Source: Internet
Author: User

Chief journalist Mei Fangyan/Wen Greentown Group has recently stepped out of the strategic layout of cost control. Relying on E-commerce, Greentown group in the country to open up real estate building materials sales, home decoration design, after-sales service, such as one-stop services to the entire property building materials industry to bring subversive changes.

Greentown Group relies on many years of hardcover advantages, the integration of its major building materials brands, launched a new model of material procurement electric business. At present, the Greentown real estate project stationed in more than 70 cities, nearly 300 beautiful homes, more than 30,000 employees, more than 100,000 green City members, more than 80 Green City Club branch, more than 200 Greentown will sign the Alliance business, more than 30 professional firms in various industries.

October 2010, Greentown Group Management first proposed the concept of "e-commerce" into the procurement of materials. March 7, 2011, is shouldering the green Greentown group to manage the strategic transformation mission of the Greentown http://www.aliyun.com/zixun/aggregation/17392.html "> E-Commerce Co., Ltd. (hereinafter referred to as Greentown) officially established, Output and share the existing resources of Greentown, for the project buyers have confirmed projects to provide the entire professional building materials services.

Recently, the Greentown Experience Museum opening trial operation, bearing the function of the entity sampling Center.

Greentown Electric Business Experience Museum is located in the High-tech development of the Bingjiang District, 35,000 square meters of experience in the museum brings together Siemens, Lufthansa, Toshiba, only treasure, Hansgra and other Vue first-line building materials brands, covering indoor hardcover, civil bulk, equipment and facilities, such as building materials category, and has 12 different standard hardcover model for customer selection reference and on-site experience. Experience Pavilion also integrates product consulting, new products release, industry exchanges and other service functions, and strive to create a full range of domestic building materials industry Information Center.

At present, Greentown and more than 130 manufacturers signed strategic cooperation Agreement, involving 30 categories. It is expected that by the end of 2012, the Green House Strategic Cooperation Agreement manufacturers will reach 150, the contract amount of 1.5 billion yuan.

Greentown Electronic commerce in building materials Business-to-business market, the first taste of E-commerce, opened the new blue Sea building materials.

The traditional procurement model steps are lengthy, from the clear product positioning, hardcover standards, to design selection, procurement planning, to supplier inspection, to the tender, bid opening, business negotiations, and then to the final bid, signed the contract, each project bidding involves duplication of work, time-consuming and laborious.

Greentown Electronic Business to the traditional procurement into a transparent, efficient and impartial e-commerce platform, integrated optimization of resources, shorten the intermediate link, thus greatly simplifying the procurement process, but also make the industry pattern was reconstructed and combined.

Customers can first in the Greentown Mall to see detailed product information, inquiries than the price of products, and then to the Greentown Electric business Experience Hall for the entity selection, feel the hardcover effect. It is worth mentioning that the Greentown will inject 3D new elements into the selection of building materials, in the Experience Hall 5 floor set 3D Ring screen Studio, to provide customers with virtual model room display, product information inquiries, quotation list statistics and other services. Its 3D building Materials Model Library covers all of the green Town Electric cooperation brand of the full range of products, including models, specifications and other information, customers can through this modeling library, easy access to the building materials product information, collocation and design, conducive to the implementation of design review, and effective control of costs.

At the same time, Greentown is working to develop different standards of refined decoration materials, through the standardization of products, the needs of the standard, the design of the standard, the project Standard, the overall standard of the study to achieve the standard of hardcover materials. At present, the industry has not yet formed a unified hardcover standards, Greentown electric companies actively promote the standardization of hardcover materials and modular construction.

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