Group Buy Network: Advice on group buying plan sharing

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I understand the group buy net is the user collective purchase, the merchant sells at a low price. Although a long history, but this year is very popular, the regions have raised the Hundred Regiment War.

One, buy net low price sales and insider:

Equivalent to low price promotions, all of the group buying network is characterized by the provision of low-cost services and products, product coverage is very complete, nature, group purchase itself, is also to achieve a certain amount of purchase will be sold, but this is not the case, my company participated in the first three in the country to buy a net service, the final purchase of only four customers, or still discounts. This is its insider, although my company can not represent all, but at least no longer a few of the group buy net surface scenery, heart hesitation. After the popularity of the past, what is the fate of the hundred groups? Blindly follow the bandwagon, but do not consider resources, this may be still not profitable and the upcoming closure of the group buy network should pay attention to the problem. Tencent replication can be successful, is relying on strong user resources-Jinshan Company's people must not be 360, Baidu Company's people must not Google search, but Ma, Li use qq ... I don't know.

In contrast, I am more optimistic about glutinous rice network, there are many users of SNS support, as well as the guarantee of quality of service-always feel that the glutinous rice net group discount relatively a little high, but a penny, to ensure quality, discount too low business is not profitable. Sns+ e-commerce, why is the SNS in the recession when people pay attention to it? Shang.

Second, lottery activities to do gimmicks and user experience

0 yuan to buy, as well as what 1000 yuan mystery gift, after the purchase is found to be a lottery, with the probability of buying lottery tickets, this activity planning and not good, hard to register the purchase, the result is still a empty, do not take care of your users, but also want to do a good job? Some like movie tickets and stuff like that, Indeed 0 yuan to buy and cash, most group buy have done 0 yuan, or even negative yuan to buy, I would like to remind you want to do a brand, cheat, is absolutely unworkable. As well as some group buying network low-priced sales, product quality is hard to guarantee ...

Third, the planning of fresh services

To do a good group buying, to have good ideas, good planning, good resources, good after-sales service ... Fast Tanabata is it, there is a national well-known group buying network, did such a group purchase activities, as follows: Beijing today group buy: Tanabata Group buy Men! Only 7.7 yuan! Price 188 Yuan Buffet Dinner Party tickets! Are you still single? Buy "A quality man over the Tanabata!" The next issue snapped up on August 13 16:00! Open 7 places! First come, first served, stay tuned! can go and see. Look at those boutique sportsman: No.1 Sun Chan: Unmarried, the voice of the City of radio host. No.2 Wang Jinbin: Unmarried, University of Paris--Master of computer network, Bell West Business School in Paris--Master of luxury market and management; a French trading company is a Chinese executive. No.3 Wang Dongxu: 26 years old, unmarried, Dalian Master, Beijing Handle Network Technology Co., Ltd. Art director. Handle NET heavy launch ^_^ even own art director to sell! So painstaking, this is I have seen the best quality group purchase, friends if there are other buy network planning cases, welcome to add. 燕青 Blog www.renyanqing.com