Directly led to more and more group buying users lost consumer confidence, and further led to the overall depression group buying industry.
360 group Buy navigation in the recent introduction of the "360 Special program", the desire through its strong social influence, and as an independent third party's credibility, for high-quality Group buy site name.
Break the trust crisis, eliminate the quality foam
According to 360 group buy navigation related person to introduce, "360 Special Plan" The significance lies in establishes "the high quality buys the station-buys the user" the security mutual trust mechanism. Protect the user's consumer rights and user experience, eliminate the shopping concerns of group buying users, but also netizens a "both safe and satisfactory" dual security space!
At the same time, through strict control mechanism and special cooperation mechanism, to support and help a group of high-quality group purchase site healthy and orderly development. Group buying industry in China has been developed for three years, with the development of the industry increasingly in-depth, all kinds of contradictions and problems in the constraints are also concentrated, "trust crisis" and "quality bubble" is one of the key issues!
360 Special plans will be made to break the key issues of these constraints on development!
Three levels, three steps to establish a genuine brand of group buying mechanism
It is understood that the 360 special plan will be implemented from three levels, in three stages:
The first level is the cooperation at the basic business level. As a navigation platform service provider and operator, 360 group buying navigation will provide a general navigation service for legitimate compliant group buying websites. This level of business open, transparent, fair, to each with the growth of the desire and ability of group buying site to provide basic growth space and soil. According to the above three principles, the navigation station collects and collates the data of the operation and service index of each group purchase website, as well as the user experience, to accumulate the objective judgment basis and standard for absorbing Special Plan partners.
Second level, the small scope of directional cooperation. To have a certain foundation and competitiveness of the group purchase site to provide guidance services, small scope to carry out various projects joint operation cooperation. The scope of this service and cooperation is limited and controllable. At the same time, this cooperation also has the dynamic characteristic, facilitates the unceasing adjustment.
Through a small range of business cooperation, so that all types of potential partners in the "Little Run", complete all kinds of technology, business processes, operational capacity optimization and preparation. In this process, will continue to carry out the fittest.
The third level is the cooperation development and advancement of the 360 special program.
With this kind of cooperation qualification of Group buying website or business, not only need to have excellent business operation ability, good business service concept, but also have high-quality brand resources and commodity resources. To ensure that "not only real to customers to bring concessions, but also to provide customers with high quality and high standards of consumption and services."
At this stage, 360 will be with the high quality group purchase Site "360 Special special Event", and High-quality group purchase station to promote domestic and foreign well-known brand merchandise and high-quality goods, from 360 group buying navigation to import high-quality shopping flow, by the quality of the site to complete their respective categories of activities and services.
The premise of joint cooperation is high quality, high quality and high quality!
360 Special for the cooperative business Attitude, service, quality, ability to achieve "0 tolerance" attitude, once found unqualified or irregular merchants and group buying station, will immediately downgrade or cancel the cooperation qualification.
The price of goods required to force, superior quality, description objective.
The response rate and timeliness of the service are required to achieve 100% satisfaction.
"360 special program, is only the beginning of the brand of group buying, with the special Plan in-depth implementation, we will throw a series of actions and innovative demonstrations." From the gener to solve the "high quality, excellent price" These two simplest straightforward, but the user is the most difficult to achieve and judge the problem, but also a good quality group buy a real innocence, but also buy a clean space market! "360 Group buying navigation related responsible person said.