Group buying website Promotion Way one: the charm of the soft article promotion

Source: Internet
Author: User
Keywords Group

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Hello everyone, I am the Phantom of the Rain. For group buying site I contact is not much, but as the saying goes, did not eat pork also saw pig run, more or less I also know some of the group purchase site things, before some friends said want to find me to do group buying site optimization, has been because of time did not do, Today this article is their own on the site of some of the promotion of some of the methods, their own groping, but also want to discuss with you.

I view the site has a lot of promotional methods, and the most of the online promotion of the Force is the promotion of Baidu, the effect is significant but also cost a lot, so still want to method to cut expenditure, the second way I see is on the shelves of major group buying navigation, so that the flow is amazing, but a good bit of group buying navigation station is also need money, The second is the soft text promotion, this is also I want to introduce to you today, because I have a little familiarity with this piece, there are words to talk about.

1. Why do you want to do soft article promotion?

The soft text promotion is through the soft text advertisement, lets the reader enjoy the article to bring the high quality information content at the same time, to your opinion or to advertise the product to have the approval effect. So what is the role of soft text promotion?

A, Brand promotion. For the group buying site we are most important is the promotion of the brand. A lot of friends don't know why so many people are willing to spend money on a lot of soft paper, some people even feel that these costs have no effect.

B, increase sales. No matter what the site is the key to profitability, profitability depends on sales, good sales we can make money, the charm of soft wen is to help us improve sales.

C, website optimization angle. For a soft Venlai said if we stay in the article URL, do the anchor text connection, and then put to the major portals or the big hot forum, such an article outside the chain is very good, said to a hundred may be a bit over, to a top ten that is very possible, I observed a lot of profiteering industry, For example, L-carnitine this word of the first independent website, he spent on the soft text on the promotion of a few, the weight of the chain is certainly quite high, which for the site ranking promotion is very helpful. For group buying site, the optimization of the station is not too good to do, so the station is the key.

2, the choice of soft text promotion platform

Since we already know the role of soft text promotion, then we must find a way to carry out the implementation, a lot of friends may be helpless on this, because I do not know which platform to choose, here I give you from two aspects to introduce how to choose the soft text promotion platform.

A, high popularity of the site. Soft article promotion of the first condition is to find a popular place hair, not high, you sent to who to see? and some small site weight low, hair is not necessarily to our website to help. The high popularity of the site from needless to say, such as the major portals, news source stations are our first choice, there are some forums, some of the forum included fast, high popularity, such as Tianya forum people in fact very high, a hot post can create a promotion miracle.

B, a high correlation platform. We can think of this, some sites, although the high popularity, but mainly speaking of military conditions, if you go to send some buy things, do not say that other editors do not let, even if it is to let you over how much effect you think will be, good steel used in the blade, we do things best or spend a limited amount of time to do more effective things. Group buying site is no more important than other, relevance, to find our site's audience, as much as possible to make the soft text in front of potential customers, so as to have effect.

3, group buy soft article how to write?

For group buy Soft Wen, in fact, I have never been contacted, to say that write group buy soft wen I really do not know how to do, But then should be to force Regiment www.glituan.com can invite me to write this article, but also carefully studied how to write the article group buy, only suddenly found soft wen are interlinked, nothing but the title and content, plus you want to promote the product cost-effective enough to be able to. Here's a little comment:

A, the finishing touches to the title. For example, we buy a weight loss products, but your title has been "XXX weight loss medicine Group Buy", I believe that not many people to buy your products, you have to go to a title such as "20 days of the original price 300 current 100 to reduce weight loss medicine", perhaps the effect will be a lot of ascension. First of all, we have to attract users to come, we can slowly transform, do group buying soft Wen must do the title party.

B, the content of the Guxie plump. For the content of the soft text is very important, we need to make the content is very rich, so that users are willing to accept the information you provide, rather than disgust. For example, I wrote to the force of the soft text, if I was from the perspective of SEO and promotion to write, as far as possible to talk about how to optimize, give me the reader of the article a feeling very practical things, do not be shrivelled flat, has reached the effect of publicity for the force, the best to the promotion of this site to create a classic case, Let more followers use this as a reference.

Well, this article is very shallow, but they are some of their own practical ideas, I hope we can enjoy, but also wish you can use soft text to promote their own site purchase. Friends who want to talk to me can add my qq:357457170.

This article by the Xu Zi Rain, for the Force group (http://www.glituan.com) family dedication, Welcome to reprint, reprint, please keep this link, thank you for your cooperation!

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