Group Purchase website Practical Promotion program group buying site propaganda cheats

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

"Group buy Group Buy, our group buying team like the sun, shining on the internet in China ..." Every time Chinese netizens buy the Army songs sounded, the celestial heart of each group buys people's hearts are extremely proud and proud, because this not only marks the success of the cottage a "Groupon", but also led the United States like the regiment, handle, The big team of glutinous Rice joins in the Hundred group War. As the saying goes, the market such as battlefield, Chinese group Purchase site competition is the same, below we will come together Regaling group purchase website operation and promotion, see How to buy the website is how to let the brothers and Sisters of the Network to sing conquer?

First of all to see the group Purchase website promotion and publicity

No.1 search engine bidding rankings-rocket unstoppable

If each group purchase website is established, if there is no portal site or well-known SNS community reputation, that site promotion and publicity must not be inseparable from search engine bidding rankings, but it is necessary to burn money, according to the disclosure of such words as "group purchase website" in Baidu Click a price is more than 3 yuan, and put aside the price does not say, The conversion rate of this keyword is how high who can guarantee? So in doing search engine promotion must pay attention to keyword matching, as well as bidding keyword statistics and hit, for example, Beijing group buying site, you can consider "Beijing auto Group buy" "Beijing movie Ticket Buy" "Beijing Mooncake Group purchase" and other keywords, in Shanghai can be set up " Shanghai Building Materials Group Buy, Shanghai Furniture Group purchase "and other goals is a sentence: With the least money for the largest conversion rate.

No.2 the second should be word-of-mouth communication and viral marketing--a machine gun sweeping the world

"Two movie tickets plus cola, popcorn and ice cream, 40 yuan". "Sticky rice net" on the first day of on-line, has completed more than 6 million of the total sales, this number is almost other domestic group purchase site so-called highest record of 100 times times, it completed the latter in a day for months of user accumulation, if not mop and everyone's popularity, sticky rice net is not so "sticky". Other purchase websites in the promotion and publicity process should also draw on and use the unique SNS community sharing methods of communication, spread, wildfire ... In order to achieve the lowest number of group buy, see the group buy information will certainly be in their own happy, everyone, meager or QQ group shouting, etc. reached the lowest number of group buy to pull together. So in the promotion of group buying website and publicity, should make full use of everyone, happy, meager, QQ Group, watercress Group and other resources, as much as possible registered account more friends, like happy, everyone and meager daily increase of 3 friends not many bar, plus QQ Group in addition to the General QQ group information, but also to local some of the larger community or forum to find , these places basically each forum has QQ Exchange Group's ... After doing these work began to share the daily purchase items information, of course, pay due attention to sharing the way to share the tone do not like to send hard ads, as long as you can stick to it, this method of transmission is really doubly efficient.

No.3 Group purchase website system own mail and mobile phone subscription promotion--The mighty Millet

This is for those who have been on the group buying site to do the "sticky marketing", users need to leave the mailbox and mobile phone number alone to maintain a database table, and then classified according to the address, and then a notice to buy goods can be based on the location of the warm tips "today to buy goods to use the place from your home very near ... ”。 The content of the message as far as possible to the details of the goods and prices to express clearly, but also to the period of group buying situation for a simple explanation. Mail Marketing is the oldest is also very effective, so the customer's mailbox must remember to use Oh!

No.4 to join group buying website navigation website and Link resources cooperation--grenade everywhere mad

Although the rise of "Hundred Regiment", group buying site navigation and group purchase site Daquan classification is also followed by the popular, careful observation of these groups to navigate the site's program is also the same, the instant is the hao123 group buy Daquan is also similar to other, so as long as can strive to join the inside, Everyday products can be taken to the front of the recommendation believe that there are good results. As for the link resources and the form of cooperation is very important, if you can and the public comments, 55 discount such a similar local website Exchange ads or links, to increase the traffic and visibility of the site is very helpful, even if it is worthwhile to spend some money, Another link for the site's weight or ranking is also very important, this involves the following to talk about the SEO knowledge

No.5 SEO search Engine optimization-Bazooka power still

This is all site webmaster at the same time work, but the individual feel that the site should pay attention to SEO optimization, do not believe you can observe most of the group buying site is not optimized, the most simple look at the title and description of the home page to know. But do group buying site SEO also faces two big problems, the first is the article just started to mention the bidding rankings (rocket launcher), the second is including the portal in the launch of a lot of group buying site is born weight and ranking is good, this is we can not change. But since the SEO we must have a way in the search engine is divided into one of our beautiful soup. The beauty of the soup is about the long tail keyword, region + product name + Group Purchase =seo key objectives (Beijing air conditioning group buy Beijing Cakes Happy Valley tickets Buy) Even can also buy the price of the goods added, the optimization of the goal is relatively obvious and less difficult, The key is that the conversion rate for this search user is amazing, because the user's goal is clear and your goal is clear. For example, like some friends to find a lady, your goal is to be happy, miss the goal is needless to say, so that is convenient and efficient, as far as the operation of the difficulty is not large only MJJ know ~

No.6 soft text to promote the power of infinite-small steel fire Force is full

Oh, personally feel that soft wen really like cannon, although it seems inconspicuous, but the real battlefield when the power is not negligible. But some old problems may be some brothers will still ask, which have so many soft wen hair ah? Soft Wen which is so easy to arouse the attention and discussion of netizens? The first question is actually very good to solve, because the website soft text material is every day and is constantly changing, that is to buy goods, Can be around the purchase of the product user experience and the use of feelings such as soft paper packaging, even if you do not use the soft paper packaging, I believe that often bubble in the online friends as long as the intention to observe the online soft text to promote the article is really can't count, some classic soft text just change a few product keywords will become their own, The rest of the work is to promote it, soft text in the group purchase site to promote the process should be noted that the soft text of the site, in addition to the portal site outside the best published in the local community, forum or commodity-related sites, after the release do not think finished, but also remember the web site of each soft wen down, Time with a vest to return to the post, to see the number of browsing posts and replies, and so on, these are to record down, remember to stick to it, as the benefits will be known after a while.

In addition, the release of soft text if not when the title of the effect of the party, it is best to add the name of the product and group purchase, such as this article "husband do not let me go belly dance, depressed, transfer today poly le Amoy commodity"! This kind of title may not feel nothing for gay men, but for the beauty of the woman to click on the probability is quite high. Think of the original beauty regiment, love help and handle is also through a large number of such soft wen spread to scramble for the tip of the iceberg.

No.7 traditional promotion Method charm still--the tank opens the road to be smooth

Here the traditional promotion, mainly refers to the forum, post bar and question and answer the same type of Web site posting promotion and publicity. In the promotion of the time is best not to bring the Web site, the name of your site on the line, I believe that your site is the only name of the group, so in the search of the time does not accident you are also the first, so as to avoid the risk of deletion of the post. In addition, such as public comments and Word-of-mouth network sites such as local channels can also be promoted, but at the beginning of the best to observe, such as Word-of-mouth is to send 10 posts to send a link to the post, and the public comment is to reach a certain level can be linked to the address can be fully displayed, so this is a long time to be carried out, Also do not forget to put your post URL and promote the site's address are collected, or the next time you find trouble.

Now the good celestial people can understand, group buying sites are basically through these "guys" to compete for their own territory, although the celestial population is large, but the resources are small and uneven distribution, so now in a few big first-tier city group buying war has entered the fierce, but the second-tier cities should have a lot of opportunities , the conditions of the brothers may wish to try, the reason for the fire, is because it can meet from three aspects of the demand: netizens, merchants, MJJ. Although the competition is very intense, but also has the brick house to predict that many group buying armies will eventually surrender surrender, but personally feel that in the next few years will still be rich, especially for the local community and the site of the brothers, Haha, said here all want to join the Hundred Regiment, unfortunately, there is no such conditions, But as long as the courage to practice the courage to adhere to the brothers and wisdom, one day will be two atomic bombs out of occupation positions!

But really want to do a good job site to make users willing to pay the money in your shopping here is not easy, may come to the site to see a lot of people to buy the final number is very few, may be your cheap others have cheaper, your things good, others have better ... So about the operation of group buying site there are a lot of things you must know, a will or then to write an article about the group purchase site operation, although they do not have a group buying site but still interested in it.

PS: For the Heavenly People's radiant light for the prosperity of the Internet reproduced please indicate the source of the original http://www.luojiwuhen.cn/read.php?48 or carefully after the real MJJ O (∩_∩) o~

The above text is purely personal see, if have the idea do not retain please make bricks! Wen/Lei 2010.07.10 qq:36070101532 welcome Brothers to Exchange