Group Purchase site Optimization experience, the ultimate optimization in the station

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Presumably a lot of beginners are starting from the business station in contact with the SEO, every day according to the requirements of the Internet to find some content related articles, repair changes, find some websites to send some outside the chain. Over time, the site rankings will also be promoted. But this is only the face of small enterprises stand, if a no way to send articles, no way to control the updated site, you will be helpless, you will find out the chain effect will make you very disappointed.

Recently I was in a power company, the author is not in the face of a site can be controlled by themselves, and the fatal point is: The company will be the original site for a revolutionary revision, including the site title, URL, content. It is conceivable that the consequences are incalculable.

A week, a long wait. Included in the rapid decline, the site is still inevitable by K. Perhaps the author does not enough, the technology is not enough home. Forget it, it can't be undone.

Re-submit your Web site, communicate with some friends and find ways to do it. There is another one is: Insist! Good kung fu not negative, finally in a week after Baidu again included my website.

Okay, here we are. Next I share under their own optimization group purchase site experience, I hope to help.

Site Optimization Search engine

One: Title

The writing of headings is essential:

① The main keyword, long tail words inserted, in the A5 this aspect of information, the author is not to swim. But I still want to remind a point: avoid piling up keywords.

② Analysis Competitor: If the competitor is too strong, it is best to avoid colliding with it. Otherwise you will waste a lot of energy (PS: public comments, the United States Regiment is too strong, the general comment on the long tail too cow x, food category is basically his monopoly, the author pressure is very large)

Two: Code

① code to be as concise as possible, JS external call, alt tag, h tag.

The weight of the article H1 is the highest, that is, the central title of the page article, such a central title can only be used once, the author in each shop page shop name used H1 label, shop name is a good long tail keyword, is also the central word of this page.

Each picture must be prefixed with an ALT tag.

② with Div can better layout of the structure of the site, search engines are from the top down, tired will not look, is the code on the front of the content is not necessarily before, so the search engine first look at the previous Div can be based on their own needs to locate.

Three: Inner chain

① in the content page plus related recommendations, give spiders one more entrance. Reasonable use can reduce the site bounce rate, improve conversion rate, improve the collection.

Use of ②tag labels

First, let's look at what the tag tag is. Tag tag is divided into title Tag,description tag,keywords tag. Tag tags are very fond of both spiders and users. Reasonable use tag tag can: Improve the spider access depth, reduce the rate of jump out of the site,

Increase the weight of key words from dictation. But note that the point is: avoid the label keyword too dispersed, so will create a lot of junk page, scatter weight.

Four: keyword density

The surrounding life network in the Shop content page has commented on the function, and the shop is also by the merchant itself to manage. So in the keyword density is more difficult to control, how can the keyword density remain in 4%-8%?

Comments must be above 10 words, each comment will be followed by the store name (store name must be the key words of the page AH)

Five: Links

If there is a condition, find some relevance high, PR value is high, snapshot update frequency of the site to do friendship links. Remember one point: Ningquewulan!

Site Optimization User Experience

One: Beautiful.

Do not ask the website to do is very beautiful, can let the customer at first sight, must not let the user disgust, caters to the customer.

Second: simple and easy to use, optimize the shopping process, do not let customers think.

A good site is to be able to drive customer consumption, rather than let customers think: how do I spend, how do I buy, how can I pay.

Third: To give customers one more choice, increase the number of clicks.

For example, in our peripheral life network, I have added to all the shop pages: I have seen the final purchase of the product, the nearby merchant discount information. Both for users, or spiders are "excellent"!

Remember a point: all customer-centric, user experience is kingly!

Warm tip: The article by the surrounding life (www.keeasy.com) SEO Director of the Diamond Prairie Create published, welcome reprint! Original is not easy, reprint please keep the link, ash often thanks!