Guangxi Women's Network merchants share entrepreneurial experience Deng Yaping tells of Guangxi's pioneering experience

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The eighth session of the Global Network Business Conference Women's Forum was held in Hangzhou on the afternoon of September 9, which aims to encourage women to start their business through E-commerce. According to the data provided by the organizing Committee, the number of female entrepreneurs in Taobao accounts for more than half of all entrepreneurs, reflecting that the internet is fertile ground for women entrepreneurs to grow. Around the "Guangxi", "female", "network business" These three keywords, through the on-site guests and the presence of Guangxi local excellent female network business story, whether male or female network operators, can learn from

Deng Yaping shares successful experience

Last September, the former tennis star Deng Yaping became the "people search" general manager, joined the female network worker's team. Deng Yaping, speaking at the Women's Forum, said she was surprised and heartened to learn that more than half of Taobao's internet business was female. "There is a saying in China that women hold up half the sky," she said. ”

Reporter previously learned that Deng Yaping in 1995 as Guangxi Jade Lin Lambao Food Co., Ltd. Deputy general manager, 1996 company moved to Beihai after the establishment of "Guangxi Deng Yaping Group". In her entrepreneurial path, and Guangxi has an indissoluble bond.

In the end of the speech is to interact with everyone, this reporter to Deng yaping asked: "Entrepreneurship in Guangxi what kind of experience?" She answered with a smile on her back: "At that time, just do some sports clothing work, not too much to participate in substantive work." Now do ' People search ' is a real sense of entrepreneurship, we will also learn from Alibaba, the habit of fitting users, including the introduction of the popular products to love product development. We will also face a lot of problems, but we will be step, down-to-earth move forward. ”

Deng Yaping three life sentiment:

First, the strength decides the position, the position decides the discourse right.

Second, it's never too late to do anything.

Third, we must believe in yourself, trust your team, believe in the Internet, believe that this era has given us such a mission, believe that this era can give us the opportunity to create miracles.

Women's network business self-confidence

In this forum, the famous host, Dr. Zhang Yiyun, a psychologist, threw a question to the guests: if you want to do a sort, what do you think is the psychological preparation of the three women who start a business? Three successful women at the scene have done a wonderful answer, some think it is passion, effort, and to prepare for failure, Some think it is brave, tough and cool.

For Ms. Zhang Yiyun's three questions, the reporter invited Guangxi excellent female network operators to answer.

"My greatest achievement is a pair of children." "When asked about the greatest achievement in life, Machingyu, who has taken root in the business of Guangxi's network, replied that, like most women, the home always occupies the most important position." First saw Machingyu, her face is comely, dress up to know sex, the bridge of the nose shelves a pair of glasses, let people think she should be a university professor. It is hard to imagine, Machingyu only junior high school education, 17 years old from Sichuan roots in Guangxi, in a long time to collect waste for a living.

2005, Machingyu began to contact the network, often in the E-commerce platform forum to see entrepreneurial stories, cried after laughing, she found that network marketing is not so complex, it began to explore the mysteries of the. Summing up the practice, she soon became the expert in the eyes of the net merchant. "Women's success is often more difficult and stressful. But I think it's easier for women to start a business on the internet, and women can talk about business with their clients while they're hugging their kids in their pajamas. Machingyu smiled and said, "My entrepreneurial bitterness has also made other people's tears, but I do not want to mention." ”

Speaking of Machingyu's main business now, it seems to be difficult to define. She combined production enterprises, online sales of cosmetics, hardware, etc., in the network to create tens of millions of performance, by HC network as China's hardware industry, "the top Ten Network operators."

At the end of the interview, Machingyu told reporters: "These years through the small and medium-sized sellers in Nanning, Guangxi contact, found that we do not hold the consciousness of the regiment." If I can organize it one day, I can teach it for free. "-This is the message that Machingyu most want to convey to the local Internet.

Machingyu thinks three mental preparations before women start:

Self-confidence: "Even I do not believe, how can I start?"

Insist: "If not for so many years to stick down, I do not know where I will be reduced to." E-commerce is a lot of simple duplication of work, I suggest that the sisters underestimate it, do it again. ”

Put the customer first: "Under the current network trading rules, customer evaluation is the most important, to do all the preparation to meet the customer." ”

Three employees garage selling home appliances

Reporter and Nanning network business Liang about a Tuesday 10 o'clock in the morning meet, because then she happened to send her daughter back to school. Liang used to be a sales manager, apart ran around for at most two days at home for one months. Become a network business, although also very hard, but the shop's office in the Community Garage, the road to work every day is so far up and down the building, she can take care of family and work.

The first time the reporter saw Liang office, some surprised it's simple: about 10 square meters of garage, no windows, very stuffy, can only open the fan. It was stacked on one side as a storehouse, with a few old tables with two computers, one of which was an old-fashioned flat screen. "I have seen eat, live, work all together in the shop office, in the shabby house, dirty, I this environment is still clean, probably because I am a female bar." Liang smiled and said.

Liang in the online sales of small appliances, according to reporters to the industry to understand that Nanning's largest home appliance agents, the highest turnover of the entity shop, a year can sell 2 million yuan. and Liang Shop has 3 employees, each month can sell at least 150,000 yuan, many can sell more than 300,000 yuan, turnover compared with the former, and more.

Liang told reporters that in 2009, after she gave birth to her daughter, she had been at home, overheard a friend said open shop, then sprouted the idea, the start-up funds only 3000 yuan, no way to store goods, they sell their own, manufacturers in the form of hair, in a short period of one year, to achieve the "crown" points, so that Nanning's peers greatly surprised.

"Starting a business very hard, every day from morning to night in front of the computer, a moment can not leave." Then the eyes were so sore that they hired a customer service. In the interview, the reporter noticed that Liang's eyes were bloodshot. "But I still prefer the form of e-commerce, because the past to do physical stores, to manage a variety of relationships, to the shopping malls to plug red Envelopes, to deal with festive fees, to worry about expensive, e-commerce is simpler, but also more suitable for women." ”

Liang thinks three mental preparations before women start:

Prepare for hardship: "The beginning of entrepreneurship is very hard, tell yourself to bear." If you want to lose all your energy, you can not afford to live. ”

Communicate with family: "The heart to guide action to balance the family and career, because there is no family support, is not good cause." ”

Willing to share with people: "E-commerce fast-changing, willing to share to learn quickly." The essence of sharing is kindness, not afraid of suffering to expand the road. ”