Guo: How entrepreneurs cheat venture capitalists

As far as I know, at present http://www.aliyun.com/zixun/aggregation/5161.html "> The best money in the Internet field is not to give the customer the product, not the value of the product, but the money of venture capital."

The same is rich, some people rely on hard work, others rely on "speculation", "the same is to attract eyeballs, some people rely on advertising, there are people rely on plug-ins, SEO, but also the development of enterprises, some people rely on hard skills, from small to large, gradually win the trust of users, markets and capital, there are people rely on rapid expansion of traffic, From venture capitalists "fooled" to a lot of money, and then gradually improve the user experience. 8630.html "> Sometimes when we make judgments, morality often takes up a lot of ingredients. In fact, morality may be the most vulnerable to the test of time, especially the dominant moral is often the logic of the winner.



(Sfri researcher from left to right respectively for China Internet Association expert member Guo, Peking University President class Professor Jinsu, the State Council Development Research Center Zhu)
April 23, I attended the "2008 Investment Vane Conference and Seefortune Research Institute ceremony" held at Beijing Empark Grand Hotel, when chatting with venture capitalists, they said, "often fooled by entrepreneurs." It can be seen that venture capital in the investment project is not as rational as we think!

Business model, ROI, concept, flow, number of members, etc. is the best weapon of "cheat" venture capital, here is a simple discussion of the concept of this factor, the survey found: venture capital basically only invest in a certain area of a few two of the leading enterprises. When you are not in the lead in the field of entry, you need to create new concepts, so you are the first in this field. This makes it easy for venture capitalists to be fooled, most often in the WEB2.0 field.

The concept can be fooled by others, but it cannot be fooled. No matter what your thoughts are, and what words you use to decorate them, are used to trick others, you must know the nature: I earn money.

You have to ask yourself this question again and again: what am I supposed to do to earn money? Ask dozens of times, also ask others, do not let the concept of their own, money is always flower fast, earn hard.

Every year, a number of new terms, the concept, and perhaps a lot of websites rely on the concept of the risk of venture capital, but more to follow the new concept of the entrepreneur has embarked on a path of no return. When the investment of the money less light, when many followers failed to start a business, some entrepreneurs have found that all concepts are empty!

Guided by this impetuous and fanatical "circle of money" mentality, "what kind of business model recent venture capital likes" has become a hot topic for entrepreneurs in it circles or market circles. Many entrepreneurs according to the taste of investors to do projects, rather than for enterprises to do business, not for users to do business. If you make money, you will succeed, obviously not! Always serve the users, is the success of the enterprise! (Text/Guo)