Guo: Solomo will detonate mobile internet

According to the National Internet Information Office statistics, China's mobile internet users about 350 million people, Weibo registered users have more than 300 million people. Analysys International Analysis of the report pointed out that 2011 China Mobile internet users have reached 430 million, the chain growth of nearly 50%, in 2012, the number of mobile internet users will be able to break through 600 million, more than the number of Internet users.

As we all know, the user base means the market potential, the increase of the mobile Internet user base means that the mobile Internet industry is bound to usher in its own spring. With the increasing degree of intelligence and portability of mobile terminals and the progress of wireless networks, all kinds of applications and services based on mobile internet can be introduced to users.

In many mobile interconnection applications, the author thinks that the service and application based on Solomo will stand out in many mobile internet applications and become a new explosive point and driving factor in mobile internet era.

With the huge success effects of Facebook, Twitter, Pinterest, millennial, and so on, internet practitioners are more convinced of the value of Solomo, where people are positioned on the phone (local service based locally), and sharing information with others (social networks) will be a new trend for future Internet development.

The domestic Internet enterprise also because of the tendency and move, has the transformation, pursues Solomo. Like Jingdong Mall, Dangdang, where the customer network, shoe nets and other mainstream electric Shangdou has launched a mobile web site, layout momile (Mobile E-commerce) market, and like handle nets, 58 of the city and other enterprises tend to local (localization) upgrade, strengthen the localization of services and concerns; In addition, Sina Weibo, Tencent Weibo, Renren and others pay attention to the social (social) sharing, as a kind of experience sharing communication channels are more and more people's favor.

Solomo actually fundamentally understand, is in the original based on the integration of mobile internet and social network, Solomo socialization model can greatly enhance the relationship between marketing and user stickiness, localization model to meet the immediate needs of consumers, mobile mode will extend the E-commerce market, the emergence of new applications , consumption more convenient and smooth.

Solomo will drive the rapid development of mobile Internet, there is no doubt, but the specific development path, has not yet been able to have a clear clue, this, I also hope and industry followers to wait and see. (Wen/Guo, expert member of China Internet Association)