Guo to explain how the orchid pavilion will affect the Chinese factory

Absrtact: Recently, the Orchid Pavilion set potential chairman and CEO Guo Disease (Micro bo) to the U.S. electronic Commerce magazine, "Internet Retailer", the Orchid Pavilion is already a global enterprise originated in China, and how it affected the Chinese factory made an exposition. Guo went to the disease to express

Recently, the Orchid Pavilion set potential chairman and CEO Guo Disease (Micro bo) to the U.S. electronic Commerce magazine, "Internet Retailer", the Orchid Pavilion is already a global enterprise originated in China, and how it affected the Chinese factory made an exposition.

Guo went to the disease that the Orchid Pavilion set potential has independent research and development technology, designed to find others are not aware of the shopping trend. "The web crawler we develop can crawl a lot of websites and find signals on social media to determine what products will appeal to people at specific times and in specific areas," he said. ”

The technology helped the pavilion to notice a growing demand for led faucets five years ago. This faucet will change color as the water temperature changes, "the faucet becomes the best-selling commodity." Guo went to the disease for example.

In order to cope with the change in demand, Guo has to persuade China's factories, so that they according to customer demand to produce some style updates and order less products.

"When we order taps from manufacturers, they keep telling us that the minimum order is 5000 or 10,000 items." Guo went on to say, "I asked them why, they say, molds are very expensive." Why are molds so expensive? They say that because they need to make the mold can make at least 10,000 items. Guo went on to say that he had persuaded the factory to produce molds that could only produce 100 pieces of products. These molds are cheaper and he can therefore test new products.

"People now want to diversify their products and their tastes are changing very quickly," he said. "Flexibility is more important than size and cheapness," Guo said. We complete small orders directly from a number of Chinese factories, so we can provide consumers with a wide range of goods and, in many cases, custom services. ”

It is understood that the Orchid Pavilion set to increase the second quarter of the revenue forecast, from 84 million U.S. dollars-86 million U.S. dollars to 86 million U.S. dollars-88 million dollars. That means the company's quarterly revenue will grow 20% per cent year-on-year.

In the case of Guo, internet retailers around the world-including Amazon and British clothing retailer Asos-are a new trend in the growing number of countries that do not have to do business with physical stores. He expects it to be the default option for any E-commerce company in 10 or 20 years.