Haier technology innovation recognized by the industry to remove PM2.5 air-conditioning by the opponents follow up

Source: Internet
Author: User
Keywords Haier
Tags consumer consumers demand different energy-saving function haier high
Just past the Mid-Autumn Festival National Day, the public air-conditioning brands have introduced new products, increase the intensity of promotion, look forward to 2013 cold years to open a good head. Reporter found that with the previous festival promotions and low price of the phenomenon of the machine is different, this year, the major manufacturers will be very focused on the promotion of efficient energy-saving, versatile high-end machine. Some people in the industry said that this node air-conditioning not only prices can not be raised, but also in the consumer dazzling promotional activities to promote products unique selling point, in order to attract the attention of consumers, to maintain their own brand market share. And as consumers pay more attention to the problem of air pollution, health function has become a common concern of many enterprises "nuggets" hot spots, many manufacturers have launched a clean air health products for consumers to buy. In addition to PM2.5 as an example, after Haier launched the world's first PM2.5 air-conditioning, other front-line brands have followed up, or embedded air purification module, or the interconnection of independent PM2.5 products, all indicate that in addition to PM2.5 this function of technological innovation achievements and market demand has been recognized by the industry. Because of the air pollution, the removal of PM2.5 air conditioning began to be the focus of consumers PM2.5 the health of the air conditioning healthy consumption demand climbed last winter, the haze throughout the country to let the public begin to truly recognize the great harm of PM2.5, the demand for air purification is also rising. Because PM2.5 particle size is small, rich in a large number of toxic, harmful substances and in the atmosphere of long stay, transport distance, only by general protection can not avoid harm, even indoors is no exception. How to effectively remove PM2.5 has become a potential demand for many users. The reporter visits the home appliance store to discover, many consumers to the merchant propaganda PM2.5 and so on air purification function are very interested. "Now it's autumn, I remember the fog last year," said a woman who consulted before the Haier air-conditioning counter. These days always feel the throat is uncomfortable, estimate is PM2.5 to blame. I now go out to wear a mask, but the air quality in the home must be protected. Haier can launch PM2.5 air-conditioning, I look good, must buy one. "It is understood that Haier in addition to PM2.5 air-conditioning using the international leading high efficiency dedusting technology, high dust removal efficiency, high security, ultra-low ozone, no need to open air-conditioning refrigeration heating function, the air can be removed PM2.5, more energy-saving." The test report released by the environmental and health-related product safety of China's Centers for Disease Control and Prevention also shows that the product uses 1 hours and the PM2.5 removal rate is as high as 99.5%. With this powerful feature, users are exposed to pristine, pristine forests and enjoy fresh air. Make breathing healthier. According to the store staff, the product as soon as the introduction of a healthy air-conditioning representative products, favored by consumers. Focus on air quality regulation Haier to stimulate the new competition in the industry for the current gradual weakness of the air-conditioning industry, who can take the lead in the excavation of user needs, in the same quality of competition to play their own differentiated selling points, in order to win the market. As a lineThe industry's indoor air quality regulation experts, Haier air-conditioning has been committed to providing consumers with health and comfort home air solutions, from 2003 to launch oxygen bar air-conditioning, Haier air conditioner continues to lead the development trend of health air-conditioning technology, and pioneered the industry first to remove PM2.5 products-Haier in addition to PM2.5 air-conditioning. Other front-line brands in addition to the PM2.5 function on the follow-up, not only that Haier's technology innovation has been recognized by the industry, but also showed that Haier for the industry to find a new point of competition. For this kind of technological innovation follow-up, some industry experts also said that the air-conditioning giant in the field of science and technology continue to innovate, not only to build their core competitiveness, but also through their own technological innovation to promote industrial change, and then lead the industry pattern change. "Technical innovation is ' No I have, people have my excellent ', can be imitated follow up shows that our innovation is of industrial value, leading to green and healthy consumption trend." "Haier air-conditioning related responsible person said. It is reported that, in addition to health function leading industry, Haier in addition to the PM2.5 air conditioning also uses its global leading width-free frequency conversion technology, to 0.1-150 Hertz industry ultra-broadband operation, can achieve the highest energy-saving 60.5%, 1-minute cold, 3-minute speed heat, etc., not only to make this product more competitive, At the same time let consumers fully enjoy the health, energy-saving, comfortable modern life.
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