Hammer Luo vs small Mire Jobs fan rivalry

    At the end of March 2013 in early April, Luo and Lei have held their own "mobile phone conference", these two people are high-profile claiming to be Apple's founder Steve admirers.      These two are also the leaders who have an extraordinary influence on the internet in China. After a two-point speech at the National Convention Center, there was a very consistent part of their approach to doing mobile phones.       Coincidence part:     1, Millet mobile phone fan festival and Hammer mobile phone system conference are selected to be held in the National Convention Center, the difference is, March 28 Hammer Cell phone ROM is in the National Convention Center of the top floor of the large conference room, and Millet selected is a large meeting room.      2, about the icon, Luo spent the longest space to explore this issue, the final conclusion is that the Android phone icons do not look good, do their own icon to fit. He lets the designer draw thousands of icons, installs the application the time automatically matches, the user may choose whether to use the program to bring the icon or the System matching icon.      Coincidentally, in April 9, the Millet Vermicelli Festival release activities, Lei announced the release of the Miui V5 version of the system, the icon upgrade also contains their own to draw the matching of thousands of commonly used icons, the difference is that MIUI V5 also supports dynamic icons.      3, about the tickets, Luo and Lei to their own press conference sold tickets, the move in the domestic company is unprecedented, on the one hand, supporting the two-bit internet appeal.   But both the income and use of tickets are not the same, Luo ticket income of more than 500,000, rewarding to the initial team of entrepreneurial hardship, and millet more than 200,000 of the tickets donated to the one fund. At the same time they have used the purchase of tickets this part of the loyalty of the powder to the follow-up, you can give priority or preferential purchase of their products.      4, merely function details, the grinding pursuit of features and experience details is a common feature of Lei and Luo treats products, which is one of the reasons they can win the empathy and popularity of the users, especially for the details of the system "efficient, easy to use, convenient" (Luo).      Typical representative is the two to call, SMS, photo-polishing function, Luo that the message should have to send back after the option, lei that the phone should have the function of recording and forgetting at any time.      DISTINCT parts:     1, about mobile wallpaper, Luo that "all with windView pictures do default wallpaper manufacturers are a hick. And Lei that the mobile wallpaper is the hardest part to find/do, and even a reward million to seek a good mobile wallpaper.      2, site release, Luo took the trouble to take a few demo mobile phone demo hammer rom the new design and interface, and Lei from beginning to start with lectures, there is no on-site mobile phone function demo. So if both are imitating the style of the Apple launch, then Luo + lei is more like a complete new Apple launch style.      3, about the mobile phone hardware, the identity of their own mobile phone, lei that he is an "enthusiast", the target users are also enthusiasts. However, in the "Fever" at the same time, the demand for products is cost-effective, so the price of millet mobile phone has been around 1500 and 2000 yuan around two stalls. Luo that he is a polished boutique mobile phone "craftsman", hammer phone is "let people fondle admiringly, play the boutique", the price will be around 3000 yuan. This is how they treat the hardware and the market differently.      The different cult of Apple      Lei and Luo both showed a high profile of admiration for Apple and jobs, and at the end of the conference released the picture that Jobs liked to show at the end of the conference. Jobs believes that many companies will lose their way at the crossroads of humanity and technology, and Jobs is the master who can balance the two.      Lei and Luo both think they are doing the same as jobs, balancing technology and humanities. The difference is that Luo thinks he is alone and defeated one person standing at the crossroads, and Self said "I came to the crossroads of science and technology and humanities, only to see old Joe's Tombstone stand alone there."      Lei believes that he has passed through the crossroads of technology and humanities with a bunch of children. Think "humanities and Technology crossroads, we and rice noodles, mighty together through!" "     Conclusion: Lei and Luo in the mobile phone industry in the two-year high-profile Cross-border personage, demonstrated that the rival machine function and the market change passion, will undoubtedly promote the domestic handset product at least in the use experience the unceasing innovation, is a blessing to the industry The final result is to let those who do not think change or turn over slow traditional manufacturers, in the market tide lag behind.      Through the controversial haze, I vaguely see a more beautiful domestic mobile phone product market. (Sohu Digital)