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Ben Woods, a TheNextWeb columnist, recently published an article saying that Apple did create a beautiful, powerful device, but as an open, competitive platform, the Android operating system offers users more options to meet all the needs of their users. So as a hardcore Android user, he will not reverse the iOS operating system because of IPhone6 's launch.
Hardcore Android User confessions: Why I don't want to own the iphone 6
The main contents of the article are as follows:
The release date for the next iphone is set, but I'm afraid it will be boring and I can't see what Apple's future will look like.
When Apple launched its first iphone, we weren't ready. At that time, a mobile phone can have a bad VGA camera and basic MP3 function, even more novel. The first iphone has a simple and stylish design style that people crave. This phone is absolutely not perfect, but it's the emergence of the mobile phone market is epoch-making: Since its birth, the original mobile phone giants have to decline. But now there is a plethora of alternatives to the iphone, which are not as novel as they used to be.
Anyway, the story of the first iphone was well known: the iphone redefined a mobile product category. The iphone is not the first smartphone, but it is the first smartphone to make millions of "ordinary" consumers crave. This is the core of Apple's success: using existing ideas to turn them into what people really want, rather than just mastering technology in the hands of "technicians." Since then, as we know now, Apple has redefined the tablet.
But now the smartphone market is a completely different concept, not only to compete with many handset makers at home and abroad, but also to face the formidable challenges of local low-cost handset makers such as millet in fast-growing markets such as China and India.
Comparing the iOS system with the Android system, we will find that the latter has hundreds of hardware manufacturers and thousands of devices. Admittedly, many Android devices are mediocre in quality, but even so, there are still plenty of devices to choose from if iphone users consider replacing an operating system. Conversely, if an Android user wants to replace a mobile phone with an iOS system, the iphone may never be the only option.
In the final analysis, this is a number game: When a system has hundreds of (or even thousands of) different companies, they build a large number of different types of equipment, compared with Apple, one of the devices is more likely to become consumers "next iphone", whether this is a "revolutionary" Smartphone or a personalized device. For this reason, Android devices have been my first choice for years. Samsung, in stark contrast to Apple, has played a "digital game" to its fullest--each with a variety of models, even exceeding consumer demand.
For this reason, Microsoft is taking various steps to get a billion of users in developing countries to adopt their Windows Phone phones. Because the company knows that it is a great magic weapon to win the future business by locking consumers on its services. If these consumers are locked now, they will be locked for life, even if the market and services become mature in the future, and will be exploited again and again.
On a competitive platform, there is nothing really useful that I can't find. But just because Google and Android can give me everything I want, I'm not so bullish on Apple's future-simply put, the iOS system doesn't have enough temptation to let me throw it. There is no doubt that as I look at Google and Android, there are a lot of people who look at Apple and iOS like this, but that only works for a fraction of the market. It is true that Apple has built a high quality device and achieved global influence in developed markets, but the future battlefield of smartphones is not.
When consumers choose a smartphone, consumers actually choose an ecosystem and will stick to that option for long. The reason is simple, the replacement of an operating system is very troublesome. Plus, how do you deal with apps you've purchased for your smartphone, tablet, and gaming system? Of course, you don't have to stick to a platform for these things, but given the growing convergence of equipment and services, it becomes increasingly important to stick to a platform in the future.
But is this really the problem? Apple did create a beautiful, powerful device. But for me, that's not enough to get me to the camp-you chose a smartphone that actually chose a hardware and software ecosystem rather than choosing how high the camera is, how much PPI (Pixels per inch, the number of pixels each inch has). For consumers, the company offers the features and services he wants, and that company represents a more exciting future.