Have to know the site home optimization tips

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Homepage as the weight of the entire site page, generally the entire site traffic is the largest page. Seoer in the site optimization, the home page is also its most important, we understand that the degree of home optimization directly affect the site's ranking and conversion rate. But as seoer do you know how to do home optimization?

Whether it is the daily work of the site command or website ranking query, the first to detect more is the home page position, which on the other side of the home page in the position of the site. At the same time, it also shows the importance of home optimization in the optimization of the whole website. Perhaps you will ask, home optimization is nothing more than the site title and keyword settings, great plus a crumb navigation.

But is that really the case? We need to know that there are many elements of the home page, including the title of the site, keywords, description, navigation, plate and so on, a single aspect of optimization is the most obvious conventional optimization, can not direct weight center. And today I want to say that the site home optimization tips not just general optimization also tell us now home optimization has to take into account the details.

Home page in the whole station is a link between the role of the site is the overall display of information, but also caused the home page will have a huge amount of browsing. and home optimization is now mainly from the Web site keyword skeleton and home plate up.

First, home optimization theme keywords skeleton.

The title part of the homepage of the website can be said to be the most valuable part of the whole website, its importance is much higher than the keyword description, other column page long tail word. On the latest search engine observation data, home page keyword settings directly affect the user search clues, good title and navigation keyword settings can attract users to click, as long as browsing users in this site more than three times, then the search engine for the station evaluation will increase, At the same time, these users will bring high voting value to the site.

Second, the home optimization of the plate-level structure.

In the home page title set we will choose the site's core keywords to place, while the keyword in the title of the show more than two main keywords. In fact, there are also related to the next page of the placement of the plate level problem. We know that the first screen of the site is relatively good location, many large commercial sites will be positioned here high advertising position to bring revenue to the site. And as an enterprise-type site, this plate to be placed is what it!? The author can provide two choices, or place the current user's main demand information, or put the site's core information, so as to attract users, retain users. As the second requirement of the recommended user we might as well put it down below, which can be directly turned into an internal link vote.

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