He Yao: The promotion method of Reasearchers enterprise network

Source: Internet
Author: User
Keywords Website promotion

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

One: SEO optimization (choose the most suitable keywords)

SEO optimization is the most basic and most important means of network promotion, and it is a long lasting thing. So, I suggest at least to find more than 20 keywords out, and then through the data analysis. Which words are less competitive, which words are more relevant, which words Baidu Index relatively large, which words SEO competition is not very difficult. Comprehensive these factors, pick out a few relatively difficult to compete, content-related high, low bid rankings, Baidu Index high words to have targeted to do SEO.

This is what I do now SEO way, first through the data analysis to find the most suitable for optimization of the key words, and then focus on the strength to do, put the strength of a point, a hit that.

Second: Network media Promotion (improve brand awareness)

Media promotion is a number of companies in the nature of the large-scale web site is widely used in the promotion, but also recently began to understand the power of media promotion. Because the media promotion also must establish in the website own brand popularity, therefore the general small and medium-sized personal website is not suitable to do such promotion. More suitable for already have a certain brand awareness, but also has been a corporate business operation of the enterprise. So if you can promote in the media, and then increase the strength of the site will be better visibility.

The following recommendations: At least a month to a website related to the press release, and then go to some studio well-known media push draft, such as Black Light, chinese wedding photography network, portrait photography and other mainstream web media. The majority of users of these sites are in line, well-known media website hair news articles, but also easily by some other Baidu news seed website reproduced. By the mainstream media website reproduced articles, but also more easily recognized by netizens. Do this piece of promotion, the site's brand promotion, and the flow of promotion have a very big help. The effect of media promotion, generally by looking at the site of the relevant keywords Baidu index has no promotion, you can see the work of the achievements.

Third: Soft text promotion (deepen the impression of netizens)

Soft text promotion, but also a lot of sites are used in the means. Everyone has their own writing skills and writing characteristics, here I would like to give a few examples.

1: Various local industry-related forums

First to find a gunman to write their own photos of the experience, in the article is very obvious wrote that they are in which studio photographed the wedding, the effect of how, the price is good, quality how, I hope more friends also to take photos. Then this article, to the various wedding industry-related forums to send, it is best to register a few vest in the back of the top stickers create atmosphere. Major portals of the local forum, such as Baidu Bar, Tianya related sections. In addition, the forums of each local website are more suitable for weak text. Forum promotion is my former strength, if I do it. Will first collect all the local relevant Forum edition areas. Then all go to post promotion, see in which 10-20 places the most popular, the best effect. Later on targeted to those places. This can quickly in the forum to establish the network brand and influence!

2: Questions and Answers class website

Is Baidu know, Sina loves to ask, such website. These sites must also have a lot of people asked to shoot wedding topic, can be related to the local photo studio issues, have to reply, very skillful to mention the best photo studio. or more registration of a few vests, ask themselves, the relevant questions are to mention it, and then use their vest to reply again, and finally the answer to their own vest answer selected as the best answer.

Important NOTE: 1, to ask questions after the answer can not be too fast, should wait 1-2 hours after the answer, but also to change the vest and IP address, after the answer to ask a vest also want to wait a day or so landing to choose to answer a vest answer for the best answer.

2, each column to answer questions can not be more than 4 a day, Baidu know not more than 16, as far as possible to ensure that 12 problems around the morning noon afternoon, the average arrangement of each session. This is to achieve the effect of promotion, and not too easy to be caught cheating Baidu. Therefore, must be in moderation, if caught cheating, before the effort is in vain. This point we must remember, especially just contact Baidu know to promote friends.

3, to ensure the quality of the answer: even in the promotion of their own website, do not irrigation, as far as possible to ensure that we answer the question can really help others, so that the value of the answer. Even if the answer to copy over, but also to tidy up the whole. When users see your information does not help him a little, then your promotion will not achieve the desired effect, let alone can bring you a lot of traffic. Baidu will stand up to punish you. So remember!

Four: resource sharing, functional cooperation (brand and traffic promotion)

This is a lot of big sites are also often used by a promotion, because this is built on the site's own brand, products and technology based. The general small and medium sized personal website is not suitable to do. If your website brand is too low, and do not have the technical strength to make each other want the product function, many websites will not be willing to do functional cooperation with you.

For example, I do hohhot dragon photography New World website Promotion, can be in Hohhot local wedding network, wedding net, and some real estate network cooperation, to provide some preferential sets, with their popularity in the forum hype, as long as through online registration can enjoy a few discount discount, and the limited number of places, first, more surprises, such as you take! For more information, click on the Dragon Photography website. This method realizes the Enterprise brand and the flow promotion. But it also requires a lot of effort to prepare.

1, to determine the relevant joint business or have the same consumer groups: our customer resources and wedding network can be shared, and then you can not go to an antique collection Exchange forum hype it, and photo studio has a great difference, compared to the effect may not be too good.

2, preparatory work: this includes and cooperation of the Web site to talk about the cooperation, preferential sets also have to real concessions, save the rent, and utilities and other costs, the online preferential packages can be a larger scale. This will attract viewers more attention.

3, since is the hype of course, the high popularity of the forum: Select a number of local activity and the number of posts are relatively large forum as we hype the platform, need to be responsible for the collation of text and picture information, but also to deal with the problem of online customers answer!

Five: the promotion of Web site

Web site or most of the basic users of the portal, especially the young generation, most of the internet is also very familiar with the site of the crowd or more. Practice of their own 1-month website to promote the site, to understand that the Web site to get free traffic is not so easy. If the site itself does not have a certain brand awareness and product strength, the other party will not consider a free collection. However, all over the country will have a number of well-known brand-building, and with the help of popularity can be used to promote the site, to obtain a large amount of traffic.

Vi. Other Promotions

For example, offline and some local enterprises or units to do some wedding shows. Other wedding photography QQ Group, or local fashion type SNS website, is also suitable to soft wen place. I do promote the experience told me that only a little effect, you must work hard to do, if not to do a little effect did not, in fact, the simple method, played to the extreme, can also achieve unexpected results! If you really put the above mentioned promotion methods are done bit, the site brand image and the flow of the promotion are very big! Now China's internet users have been rising trend, only to do the appropriate preparation, to seize more access to the Internet potential users.

Author Information: He Yao (league), push a team of experts, photo Studio Two combat experts, photo Studio Network promotion Experts, see more articles please search He Yao network promotion or direct landing http://www.heyaoqian.com, reproduced please retain the source, thank you for your cooperation! Welcome everyone to Exchange common progress qq:350208901 e-mail:hejingchen1985@163.com.

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