Help 5 to buy: The number of different electric dealers deliberately "counter parity"
Source: Internet
Author: User
KeywordsElectrical business
"Http://www.aliyun.com/zixun/aggregation/32866.html" > Billion Power Network News "315 approaching, the Electric Business Shopping Guide website to help 5 to buy CEO Yin Ruje pointed out, if continue to pure blood spell and ignore a deeper user experience, Will only hurt the consumer's trust in the electrical goods card. At the same time, in the net buys, the suggestion consumer around, rational consumption. But there is another layer of "alert" for consumers: counter parity.
3 C Home appliances than a product number is blind
3 C Home Appliances class commodity price high, by the net buys the family concern. But many users in the network to buy 3C home appliances, often be confused by the complexity of the model, especially household appliances, it is difficult to find the exact same item number. In the face of this situation, how to compare goods, to be prudent?
"Help 5 buy" shopping guide experts told consumers, a lot of home appliances brands in order to ensure the competitiveness of different power suppliers, will be for different electric dealers to launch different "special" model, that is, "Custom machine" or "Underwriting machine", this model on different electric platform for different names, but the design and parameters of the configuration of almost no difference. At the same time, different electric companies in order to "counter parity", will also deliberately choose different numbers of special preferential goods, therefore, will appear in the major sites home appliances category number of different items.
In fact, the number of household appliances products include serial number and the specific number of two parts. For example, the nine-yang soya-bean milk machine dj13b-d601sg,dj13b is the serial number, D601SG for the specific number, the difference is mainly reflected in some detail functions, such as the machine cover is plastic or stainless steel. "Help 5 buy" shopping guide experts advise consumers, before shopping first to determine the specific needs, brand name, and then determine the serial number. For example, to determine the purchase of a color TV, in the determination of specific brands, size and series, the proposal can be used to compare the software "5 Amoy" comparison review, and then specific comparison of the specific functions of different numbered products, select prices, functions, such as the most comprehensive cost-effective one. In general, as long as the brand, main function and appearance of home appliances are basically the same, only in the model of the number or the small differences in the letter, it can be put together the two sections of the comparison.
The electric business promotion is more fishy
"Good faith marketing" is the key words of 315, in the price war last year, the Web page congestion, baby streaming and slow delivery and other user experience is not good problem, exposing the electrical business promotion of the fishy. In addition, according to a survey, female users are more likely to become addicted than male users, especially in the face of discounted goods, unable to curb shopping desire. To help 5 buy to remind consumers, in the face of the network of confusing flowers, shopping users, especially female users, should be around to start again, rational consumption is the key.
Help 5 Buy CEO Yin Ruje said, help 5 buy the commodity library from the whole network search and the whole network share, all the merchandise data are from the cooperation of the merchant directly crawl over, and will be based on commodity prices, consumer evaluation of the business (Praise and difference), such as the comprehensive rating of the merchant, and ultimately affect the ranking of results.
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