Help you above: Let your game jinbangtiming is the game quality

Source: Internet
Author: User

Help you above: Let your game jinbangtiming is the game quality

Each game has condensed a lot of game people's efforts. For the market, a dead game is nothing, because there are thousands of games behind. However, the game is dead, for it to pay a lot of effort of the game people is undoubtedly like an ice blade in your face lightly across, cold after slowly feel pain.

People of different lives, because of wealth ranking has successively, and for the game for some reason ranked also different. How can you make your game list famous? Small series today combined with the recent achievements in the major rankings of the "island surprise" to carry out in-depth analysis.

The way to win--channel promotion

The first game is in 360, UC, Baidu, millet, peas and other 10-da-an Zhuo platform, the start of the day made dau broken 800,000 of the good results, this is also a non-Tencent platform Android debut the highest record. But only 360 platform "the Island Surprise" http://www.aliyun.com/zixun/aggregation/8559.html "> Active user Breakthrough 400,000, occupies the whole more than half."

It can achieve such excellent results, channel promotion is not the work. The beginning of the game, 360 platform has not only given it a large screen and other resources support, but also opened a large number of players to the force activities, phone calls, in-kind, limited perimeter, such as multiple Hao Li free to send, more fully utilize the Star fan effect to attract players. Now it is still ranked first in 360 mobile phone Assistant list, the achievement is not good, visible game promotion importance.

Above is the 2014 latest game heat list, "The island of Surprise" ranked third. Most of the heat on the list of games on the line have a period of time, take the heat of the top five, "The Blade of God" This March, the first to delete the test, "time and Space Hunter" released in the end of 2012, "Magic Baby" this June sealed test, "every day World Cup" And the "Island surprise" starting so far but not half a month or so, it can quickly boarded the Heat list third and its strong promotion, high exposure is inseparable.

1, advertising

Photo ads: including directly in the better site or the game embedded in the advertising map, the game window picture ads, the most intuitive ads, the attention is very high. Some games will also be implanted in the physical product ads, but the hand tour is relatively small to do so.

Text ads: In the media platform advertising text, such as in the insider platform to put products related articles. In the game media to put soft text ads is a necessary way to promote the game, you can increase the exposure of the game.

Mobile advertising: This is the rise of the promotion model last year, in subways or buses and other subway games video ads, the audience the widest, the best exposure.

Television ads: Since last year, the introduction of TV series video game ads are not uncommon, recently a lot of comparison of Fire idol drama, urban drama to see the game ads, although most of the implantation is a bit unnatural.

2. Rewards in kind

The practice of in-kind rewards is generally done through game forum activities. In addition to the previous mention of the bill, the kind, limited peripheral, and so on, small series also saw mobile phones, tablets and other tyrants rewards, but in fact there is no real players won small series is not clear ha.

In addition to the Forum participation activities have in-kind rewards, through micro-blog, Friends Circle can also carry out such activities, Xiao Bian think through micro Bo, Friends Circle can also expand a number of potential player users, and the forum is more inclined to improve the user stickiness of a social means.

3, Star effect

Basically more capital distribution will take the star endorsement of this promotion, the island of the surprise use of the happy family as a endorsement, not a big money. On the basis of celebrity endorsement, make full use of the star's fan effect channel to promote, you can attract a lot of users.

4. Other aspects

Other promotional methods also have short message promotion, Q Group promotion and so on.

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