Hewlett-Packard: Limited value of mobile phone and tablet business

Sunyan only 16 months, Hewlett-Packard spent 1.2 billion dollars to buy palm face sale fate.　　The loss of HP's big tree could be a discount to its value in the handset and tablet industry chain. "It's a pity that Hewlett-Packard was a little hasty in abandoning its mobile and tablet business at this time.　　"AI Media Consulting CEO Zhang pointed out that the current smart machine market pattern changes rapidly, the mobile phone operating system pattern is also not stable, if HP insisted, perhaps there is a chance."　　HP CEO Apotheker said the decision was "very difficult".　　A year ago, the fledgling eco-Hewlett-Packard senior said that Palm's webOS would provide an "ideal platform" for companies to expand their mobile strategy. But the market is brutal. The sale of HP's webOS, which was released in February, was almost negligible.　　Analysts at the Boston investment research firm, Detwiler Fenton, say that tablets other than the ipad are not selling. "HP's ambition to buy palm last year came mainly from its strong channel power in the global PC sector.　　"Innovation Workshop Dim Sum Intelligent Operating System COO Huang Zhuang pointed out, but in fact, the intelligent machine, the tablet channel and the PC channel does not overlap. What's more, the real battle between smart machines and tablets is not hardware, but applications.　　Compared with Apple and Google, webOS is too immature, and it will take a lot of effort to contend with both. Zhang points out that, compared with HTC, Samsung and Apple, HP's layout in the mobile terminal area is too weak and not long enough to even understand the real demand for mobile-end products in the mobile internet age.　　This is also the root cause of the HP webOS Touch pad listing just 7 weeks from the historical stage. "From the current market and consumer feedback, the tablet product positioning is still a big problem, is a dispensable product."　　"The shape of the future tablet may have to change, and it will be more integrated with the form of notebook products," Zhang said. The embarrassment of selling "palm has become inevitable, but Palm does not seem to hinder the development of any company in the smartphone and tablet sector." From this point of view, Palm's value may be greatly reduced.　　It independent reviewer Wang bin said. The company believes that webOS is a good thing, but its developer ecosystem is not strong and lacks brand appeal.　　Despite speculation that Nokia will buy palm, the reality is that Nokia should focus on the Microsoft system. "Since webOS may find it difficult to have a specific product, the value of its patent may be primarily litigation."　　"Huang Zhuang said that in view of the above use alone, big smartphone companies do not have to buy palm because it can be shared through patent swaps, and only small companies that specialize in patent survival will buy palm patents for fishing purposes. Apple has spent 4.5 billion of dollars to buy Nortel patents, and Google has bought Motorola Mobility with 12.5 billion dollars (a patent-focused), perhaps indirectly pushing up the PALThe patent value of M hands.　　HP has 2000 of webOS, smartphones and tablet-related patents that will bring long-term benefits to the company, a former Palm development team member and current HP executive said. "If the Motorola mobile 17,000 patents, 12.5 billion U.S. dollar price conversion, HP webOS patented product portfolio value of 1.48 billion U.S. dollars." "HP's webOS Patent group is suitable for advanced smartphones, and many of Motorola's mobile patents are too old," the senior said.　　From this point of view, HP webOS patented portfolio products will be about 1 time times the premium, worth nearly 3 billion U.S. dollars. Some analysts also point out that Apple had also bid 600 million dollars for Palm's patents before HP bought palm. As a result, Apple, Samsung and HTC, which are in the patent wars, could become potential buyers of Palm's patents.　　If HP could take advantage of current checks and balances, the auction would set off a battle for palm patents and perhaps make a profit on palm acquisitions, at least freeing itself from the list of "the most failed acquisitions in history". At present, all of this is just speculation, and does not rule out HP's opportunity to fry Palm patent value of the possibility. The outcome may also depend on how HP's management decides the way out of the webOS patent pool and the Palm development team.