High-end mobile phone must be equipped with large screen?

Clearly, the big screen has become a necessary design element of the current smartphone, in particular, many Android manufacturers, have to the top and most expensive models equipped with oversized, high-resolution screen, and constantly drive the big screen mobile phone market. The number rose from 4.7 inches a few years ago to 5 inches, 5.5 inches and even 5.7 inches. On the other hand, small-screen phones are overlooked, with no current processors, best cameras, and other advanced technologies. Screen size seems to be an important factor in identifying the Android phone's positioning. But in fact, this has become a mobile phone product type of a problem. Not everyone likes big-screen phones. Perhaps the concept of screen size to distinguish between positioning is from Samsung. The Korean manufacturer continues to attract users by increasing the size of the flagship handset screen, creating a trend that only a large screen is the high-end image. Although many mobile phone manufacturers by reducing the screen frame to reduce the size of the fuselage, but the face of this somewhat abnormal aesthetic has been deeply rooted. So, does everyone need a big-screen phone? Obviously not. Many users just want to do it in one hand or easily in their trouser pockets, but they have to compromise because few high-end phones use a small screen, and even a 4-inch Apple is about to launch a big-screen iphone this year. Mini-Model Universal configuration shrinkage Of course, some mobile phone manufacturers have realized that small-screen mobile phones still have market space, so also launched the so-called mini version, followed the flagship design, and reduce the screen and fuselage. Unfortunately, these models, including the Samsung S5 Mini, Htcone Mini 2, are actually using low-end processors and cameras that are completely incapable of comparing with big brothers. This is a strange logic, why the main parts of the small screen model must shrink (except the screen)? Is it difficult for high-end users to use a small screen phone? The only exception to the market is Sony. The Xperia Z1 compact screen is only 4.3 720P in resolution, but it is equipped with a Z1-aligned High-pass Snapdragon 800 processor, 2GB RAM, and 20.7 million megapixel camera, which is almost a flagship configuration and has a good marketing effect. In fact, we can refer to the tablet computer, including Apple, Samsung and other manufacturers, are not in the screen size to define product positioning, such as the new ipad Mini and the ipad Air, Samsung Tab S 8.4 and 10.5, the difference is only screen size, processor, RAM, The camera and even the screen resolution are exactly the same. Obviously, this kind of positioning is also suitable for mobile phone products, because there is no technical barriers, users can be based on their own palm size to choose a mobile phone, rather than for high configuration to the big screen compromise. Pricing explains everything: getting more profit and finally looking at the pricing of the mini phones, it seems like you're going to get it. HTC one Mini 2 and Samsung S5 Mini currently in the United States market bare metal prices reached 650 U.S. dollars (about 4040 yuan), I believe the licensed prices will remain at this level. and large screen flagship difference of about 1000 yuan, is basically a mini version of the mobile phone pricing strategy, but from the configuration, the mini version of the phone's profit is clearly greater, which seems to be the handset manufacturers to small screen mobile phone users a penalty: not only to endure low configuration, but also high prices. But obviously, you have a lot of other options. For example, the previous mentioned Sony Z1 Compact, the current licensed price is only about 2700 yuan, the configuration is undoubtedly more than Samsung, HTC New generation of the mini version of mobile phones better, but also can refer to the parallel market Moto g,4.5 inch 720P screen, Qualcomm Snapdragon The 400 processor is roughly the same as the HTC One Mini 2 and the Samsung S5 Mini, but the camera is slightly worse, but the price is only thousand yuan. Obviously, for Samsung, HTC these mainstream Android brand, push big screen flagship is understandable, but also should not launch high price low match mini version model, after all, the market is always diversified, the user's intention is the key. The wrong positioning of the mini version will not only lead to users dissatisfaction, but also no help to sales, but rather to the market to more determined competitors.