High integration makes smart phone maintenance sky-high
Source: Internet
Author: User
KeywordsSky-high price height
Yangcheng Evening News reporter Huang Today's mobile phone has entered the "intelligent era", and the trend of the entire smartphone is large screen, high-precision, and ultra-thin, lightweight. This design is stylish and lightweight, but if it's broken, it won't be easy to repair. Hundreds of yuan or even thousands of dollars in maintenance costs, people feel "can't repair"; even some thousand-level ultra-thin smart machine, once broken, repair prices are afraid to approximate the purchase price. A high degree of integration to create a maintenance of the price of a smart mobile phone, because the phone screen continues to flicker, get the repair point, but was told: "Your machine failure may be the motherboard problem, repair words need to change a motherboard, about two days, about 1590 yuan." "This can frighten Miss Zhuang:" My mobile phone market price is now more than 3,600 yuan, this repair went to nearly 1600 yuan, it is too expensive. "The high price of many high-end smartphone products and accessories is already recognized by the industry, such as Apple's latest iphone 4, which is easily broken by glass, but the replacement price is thousands of dollars, equivalent to the price of a normal mobile phone." Reporters to the identity of ordinary consumers, call the Apple 400 customer service hotline, indicating that the screen accidentally broken by a child how to repair, customer service said that the specific maintenance standards to consult repair service outlets. And Guangzhou, an Apple authorized repair network to the reporter's reply is that if the screen is broken, the need for a large area to replace including the screen, and other accessories, and such repair costs need 1980 yuan. Customer Service said: "We are sent to Shanghai, in addition to the rear cover, basically to change a new to you." According to the reporter understands, the Apple official website announces the replacement battery price is 710 yuan. Even if the background lights after the replacement screen, the maximum price is about 1500 yuan. Even if the individual repair shop, the price is cheaper than the official guidance, but repair prices are also easily hundreds of thousands of dollars. Obviously, compared to the age of the non-intelligent machine, the maintenance price of mobile phone is already many times higher. Smart-machine maintenance is probably a high price phenomenon, a bit similar to flat-screen TVs. Guangzhou Electrical Appliance Industry Maintenance Association Secretary-General, said that the current many electronic products more and more integrated, many circuits, accessories are integrated in a board, a little bit bad indeed difficult to repair, even if the maintenance price is high. To this end, the home appliance maintenance industry has proposed a "deep maintenance" concept, the past tinkering will be upgraded to replace the motherboard, the main accessories and so on. Pricing or business decisions but no matter how the maintenance, and the mass consumers to accept the level of higher maintenance prices, in the end who is the boss? The Secretary-General told reporters that the entire maintenance industry in accordance with the implementation of the National Development and Reform Commission in 2006 issued the "Home Appliances maintenance Services Price Code" (hereinafter referred to as "Regulations"), mobile phone also applies to this "regulation", many brands of mobile phone manufacturers also belong to the maintenance Association member units "No matter what type of maintenance network, it should be in accordance with the national legislation," she said. According《Regulation "Article III," Home appliance maintenance service operators should be in accordance with the provisions of the price tag, publicly express the prices of home appliance repair services and related content. "But the reporter noted that throughout the" provisions "of the core refers to only" price "category, for the various details of the price tag has more detailed provisions. However, for the pricing standards by who is the boss, the Agricultural Secretary Tan Chen: "Now the market is open, basically the maintenance business to decide." "The provisions of the third article also clearly stated that" the price of home appliance maintenance services market adjustment price, by the operator in accordance with the cost of operating services and market supply and demand conditions to set prices independently. "For the price of how much, there is no hard and clear agreement." In other words, if the repair network does not "price" is illegal, but how to pricing is not stipulated in the list. A director of foreign-branded handset manufacturers who do not want to be named said that each choice of materials is different, the cost is not the same, so it is difficult to have a prevailing pricing standards. If the price is too high, who will supervise it? The fifth of the regulations shows that "the government price department is the administrative organ that has marked prices, and it implements the supervision and inspection on the operation of the Appliance Maintenance Service operators to implement the regulations." "As for the specific pricing criteria, it is back to the original point that the maintenance merchant has the final say." In a sense, even if the consumer feel that the price of the store prices are too high, once the choice of maintenance, that is, the recognition of the standard merchant.
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