High-Peng Watercress Alliance to create a mobile movie ticket entrance

Recently, it has been reported that Tencent and Groupon in China's joint venture network and watercress film reached an agreement to form a strategic alliance, the full takeover of Watercress film booking business, the film has become the first step of high net wireless strategy. High-net recently made clear that the strategic focus will be shifted to the wireless mobile platform, and has been for the wireless end of increased investment. Up to now, high-peer network in the mobile movie ticket on the entrance to master the QQ ticketing and Watercress film two resources. However, Watercress's "anti-commercialization" temperament allows for the follow-up cooperation between the two is full of imagination. In the industry, although watercress in its provision of services in the subdivision of the field have made a commercial attempt, but the watercress film concentrated in the north of the broad line of the city, is not a large-scale channel. It is understood that in addition to online booking, high-peer nets and watercress will also be synchronized to carry out the film distribution and publicity in the field of cooperation. High-Net CEO Rynning said that the future of the network will be a joint micro-letter, watercress film, QQ movie tickets, and other integrated mobile marketing channels, in-depth film publicity and distribution.