High quality soft text headline shouldn't make four mistakes

Summary: As the saying goes, good beginning is half of success, this sentence used in soft writing is no better. High-quality soft text can bring your site a higher flow, the importance of its title is self-evident. The title of the quality of the great extent of the impact of a wide

As the saying goes, good beginning is half of success, this sentence used in soft writing is no better. High-quality soft text can bring your site a higher flow, the importance of its title is self-evident. The title of the quality of the great extent of the impact of the vast number of readers will be attracted, will click on your article. Especially in the high volume of soft paper on the platform, if the title is not attractive, will soon be flooded by the information group, let alone stand out. But in the process of creating headlines blindly pursue gimmicks, it will be easy to step into the wrong, committed taboo. How to eliminate this phenomenon is a problem worth learning.

The title runs too wide

This is one of the most taboo mistakes. In the exam, the topic is deducted more than half of the score directly, not to mention the commercialization of the text by the reader. Title is good, but not with the content of the article or the title is too wide to link the content of the text, these "questions" do not express the behavior will make your article impression greatly discounted. On the contrary, regardless of the writing title and the order of the text, the title will eventually have to be combined with the content of the entire article, that is, the theme must include the central meaning of the article, the subject of a tight theme, let a person see the title can understand the content of the article is the general direction

No real value for the title content

Title is a stepping stone, it determines the flow of your article, the reader in a lot of information to browse the title will also automatically filter their own information on the value of their own, so the title must be set to cater to this public demand, the content needs to have practical significance to attract the reader's attention. It is noteworthy that in the creation of the title not only to include value content, but also beware of too restrictive title, such as "software trading platform as an example of how to play a good marketing service base" than "talking about how to play good E-commerce marketing Service Base" more limited, space to narrow in the software class trading platform, This inadvertently will automatically filter other E-commerce webmaster, your article traffic will also be reduced. Therefore, we must highlight the value of the soft text when choosing the title.

Title over gimmick complex difficult to understand

Often some friends in the setting of the title of excessive pursuit of gimmicks, the results inadvertently became the title party. The title party is able to attract public attention, but this is only the article on the increase in the number of clicks, whether the reader will be reproduced, will be the number of clicks for traffic, the answer is not necessarily. Hope to become disappointed, so that the negative impact on your reputation, this method of loss is still less to try. In addition, the title is simple and clear, strong and exquisite most popular, too much emphasis on professionalism and complexity will give people a sense of confusion, the reader at all do not understand the meaning of your expression, naturally there is no excessive interest to pay attention to, resulting in a significantly reduced CTR.

The title is inflexible and readable

The rigid title can be summed up as nothing new, empty. The rules of the degree, once more than this degree of title will appear stiff. The so-called keeping up with the times also applies to soft text headlines. To a certain extent, the subject matter of the soft text is very limited, so the angle that everybody begins to write may be similar. In this case, it is difficult to highlight the same message without an integrated innovation, and readers will lose interest in seeing these old talked topics. At this point, we need to inject some new original Bo audience eyeball, such as "software to promote actual combat experience how to easily increase software visibility" than "talking about how to promote software" to be more attractive.

Soft article title creation is not difficult, beware of the above points, more to observe, imitate good soft text title, in actual combat experience, one day, the creation of each soft text title will be high-quality standards.

Author: Dingtaisa

Original Load Program supermarket network http://www.cxcs.com.cn

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