High-tech insurance full virtual

Abstract: Long-awaited began to come out, still hold pipa half cover. Although China Ping An group chairman Ma High-profile Media, the three horses jointly sell insurance is true, but on the new company's specific information, regardless of peace, Alibaba or Tencent, are very secretive

Long-awaited began to come out, still hold the pipa half cover.

Although China Ping An group chairman Ma High-profile Media, "three-horse joint" selling insurance is true, but the new company's specific information, regardless of peace, Alibaba or Tencent, are all secretive, tight-lipped, drew from all walks of life to the internet new financial company's infinite reverie.

Public Security online Property insurance company, registered capital of 1 billion, registered in Shanghai, Alibaba Holdings 19.9%, Ping ' an 15%, Tencent 15%, Ctrip 5%, and the remaining number of network technology company shareholders-reported to the CIRC's declaration materials, the High-profile new company uncover Square.

High-tech insurance full virtual

August 24 Ping An interim results conference, MA confirmed that with Tencent's Ma and Alibaba's Jack Yun (Micro-bo) in Shanghai to set up a joint venture insurance company to explore the new Internet financial Road. Although the "Tri-Horse Alliance" is interpreted as a desire to enter the Internet finance, it is in fact a property insurance company.

Public Security online property is the biggest feature, in addition to the registration of Shanghai, the country does not have any branch offices, completely through the Internet for sales and claims services. Products mainly include two aspects: Internet-based products and internet-based products. For example, virtual currency The insurance, Network payment security liability insurance, and even the Voice technology based insurance services.

If the virtual currency The insurance, Network payment security liability insurance, but also according to the traditional insurance coverage to understand, based on the voice of the technology to allow the senior employees of the industry also baffled.

This is not the first time the insurance industry has "net". In fact, in recent years, insurance companies in the network marketing channels to open up the "fight" fierce, but the network more as a way to sell insurance.

The current acceptance degree of the net sale insurance is limited, the product is simpler, the premium is less, and the network Marketing channel is limited to the insurance company's business contribution. In the life insurance company, the net sales channel premium contribution rate is less than 1%, the high level of the insurance company is only about 5%, the public security online may face the current traditional insurance products in the network sales of the same problem.

Ma said that the new company hopes to innovate, not only in the sales channels, but also extended to product development. "Many transactions on the Internet are very small, out of policy is not enough, some online games have some value, the virtual value of the network is there, ' ground ' insurance can also move to the ' online '. ”

In the new company, how to assign the role of Ping An, Alibaba and Tencent in China? Ma stressed that China Ping An has the professional advantages of insurance product design, actuarial and providing claims services, "Alibaba and Tencent are mainly the advantages of Internet customers, large customer base and customer volume, and the existing Low-cost business sales platform value." ”

Gu Min, executive vice general manager of Ping An group of China, said to this newspaper that the new insurance company's vision from the beginning of this year began to plan, peace does not dominate. In terms of share ratio, Alibaba is the dominant position of the new company.

Approval challenges

Despite the clear attitude of the CIRC: very supportive of this leading sales approach, the launch of the company are also more well-known, especially peace is rich experience. At the same time, because the company is registered in Shanghai, the Shanghai municipal government is also very supportive. But the new company is still in trouble.

People familiar with the matter said that Shanghai leaders had dedicated to the public security online insurance and related regulatory authorities to communicate. "Shanghai, of course, wants to be approved, the country does not have branches, all the premium income is retained in Shanghai, this tax on Shanghai is very tempting." He said that the insurance company all the protection period of more than one year of long-term life insurance is exempt from business tax, but must first reported to the State administration of taxation approved. In addition, the company's total premium income as operating income to tax, the proportion of 5%.

However, the real problem that the "three horses" conspire to set up a new company lies in the existing system obstacle of the "Internet fictitious property insurance" products.

First of all, the virtual property is different from the entity object, mainly refers to the narrow sense of the digital, non materialized property forms, it includes network games, e-mail and other information products, virtual property in the law has not been clearly defined. At present, there is no clear definition of the property right of virtual property in the real rights law, so there are legal obstacles to the identification of the insurance, and the CIRC will also report to the NPC Legal Committee for consultation.

Secondly, all policies are gone through the Internet, the whole "no person", how to ensure the security of the insured, how to safeguard the insurance rights of policyholders is also a new topic.

Finally, the company will, in fact, challenge the supervision of the CIRC, and the CIRC does not currently have a regulatory regime for virtual property insurance. The CIRC said that even if the CIRC has passed the application, it may also involve the Ministry of Internet Supervision and industry, and even the central bank and other departments for approval.

"There are difficulties in approving the reply because legal obstacles and regulatory risks are too great." "The aforementioned Regulatory commission personage said," The objective obstacle certainly has, but also does not have to wait until consummates the corresponding laws and regulations only then to ' Zhongsheng ', the CIRC is still considering the solution. ”

Relevant statistics show that up to the end of December 2011, China's network game users reached 324 million, the proportion of users to 63.2%, the Chinese online game market real sales revenue reached 42.85 billion yuan.

According to the rules of the previous batch of new companies, from the submission of applications to be approved to build, the length of time is different, but there is an obvious feature is that the more backward approval cycle will be slower. For example, early Xinhua, Taikang, such as the fastest six months to be allowed to build, but the slowest oriental life has so far more than 10 years has not opened.